Convenience Food Market Current and Future Demand, Analysis, Growth and Forecast By 2030

Convenience Food Market Driven by Change in Consumer Lifestyle

The demand for dinner time solutions by present-day consumers is increasing rapidly, as meal consumption behavior amongst consumers is shifting drastically. While individuals increasingly lack the time and skill to prepare food in their homes, many consumers are willing to spend money in the ready to eat market. And this factor has increased the demand for convenience food retail market.

The corona-virus pandemic is another driving force changing the lifestyle of consumers towards consuming convenience foods because most nations are forced to restrict movement and lockdown their borders. The need for pre-prepared meals is paramount within this period, especially in the US, where the pandemic is hitting the nation hard.

This factor is restructuring the human lifestyle as well as growing the convenience food market, and this is what food and beverage industries are using as leverage to increase their production during this period as the demand for their products is rising steadily

Robust Government Initiative to allow COVID-19 Pandemic Favour The Sales of Ready to Eat Food

In the current scenario, the demand for convenience foods is gaining a significant boost from governments giving the order that only supermarkets and formally registered markets should remain open so that consumers’ daily necessities can be easily accessed.

A lot of people believe that the spike will be short-lived as preventive measures are put in place to stop the spread of the coronavirus so that life can be back to normal.  But experts believe that humans are always striving towards living a convenient lifestyle, and this is what the pandemic has caused, so the effect of this on the convenience food market will be long-lasting.

Convenience Food Market Restraints

One of the significant challenges faced by the convenience food retail market is the lack of proper storage, processing, and packaging facilities, which are often threats to frozen foods. The increase in the number of stringent regulations is another force restricting the market from growing.  Companies are finding it challenging to abide by the rules and regulations given by governments. Lastly, people are becoming more conservative in consuming convenience foods due to their exposure to the side effects of the preservatives. And if proper amendments are not out in place to curb these restraints, the convenience food retail market might experience a decline in the global market.

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Convenience Food Market: Region-wise Analysis

Europe remains the primary market for convenience retail food as consumers in the UK live busy and hectic lifestyles, reducing their time to prepare food. This lifestyle has made people from this region switch to consuming frozen foods, dried and canned meals.

In addition to the UK, countries in North America and Europe are significant markets for convenience food. The change in consumer lifestyle due to the pandemic will fuel the growth of these regions.

Convenience Market: Competitive Landscape

• Amy’s Kitchen, Inc.
• Cargill, Incorporated
• ConAgra Foods, Inc.
• General Mills, Inc.
• Tyson Foods, Inc.
• Mondelz International, Inc.
• Kraft Foods Group Inc.

Region-wise Analysis

• North America (U.S., Canada)
• Latin America (Mexico, Brazil)
• Europe (Germany, U.K., France, Italy, Spain, Poland, Russia)
• East Asia (China, Japan, South Korea)
• South Asia (India, Thailand, Malaysia, Vietnam, Indonesia)
• Oceania (Australia, New Zealand)
• Middle East & Africa (GCC Countries, Turkey, Northern Africa, South Africa)

Report Highlights

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts, and industry participants across the value chain. The report provides an in-depth analysis of parent market trends, macro-economic indicators, and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

The convenience food market can be segmented on the following basis: