The native video advertising market size accounts for about US$ 4.1 billion in 2022 and is anticipated to garner a revenue of US$ 38.4 billion by 2032, moving forward with a CAGR of 25.2% during the forecast period (2022-2032).
Social media platforms such as Facebook, Twitter, and Tumblr were among the first to adopt and market native advertising. Native video advertising has become one of these companies’ primary sources of revenue in recent years, expanding their native video advertising market share.
Native video advertising market opportunities are fostered by money as the same has also enticed many international publishing houses to launch new advertising platforms on their mobile and desktop websites.
Get Instant Access to Your Visuals-Packed Report, request a sample at
https://www.futuremarketinsights.com/reports/sample/rep-gb-14849
The fact that native ads are less disruptive/intrusive than banner ads is one of the major factors driving the global native advertising market growth.
Native advertisements also fit in better on mobile devices and owing to the popularity of mobile internet, this factor expands native video advertising market size and provides a conducive environment for marketers and global brands looking to expand their consumer base.
With native video advertising market trends fostered by the growing number of smartphone users worldwide, the reach of native video advertisements likely spike, as will the number of companies willing to advertise through this medium. The same is also likely to open up numerous native video advertising market key trends & opportunities.
The Federal Trade Commission has established some rules and regulations regarding the way native advertisements are labeled, as “sponsored” or “promoted,” which can be confusing to the layperson. This has prompted brands to use more specific terminology, such as “sponsored advertising content” or “advertisement,” separating native advertisements from the natural flow of content.
This factor may undermine the goal of making native video advertisements appear natural content and is expected to hamper the adoption of native video advertising to some extent. The native video advertising market is segmented by solution, by end-user, by vertical, and by region.
Key Takeaways from the Native Video Advertising Market Report:
- The US is projected to account for a major native video advertising market share with a CAGR of 21.4%.
- By 2032, the German native video advertising market is expected to hold 26.8% of the market share, advancing at a CAGR of 19.1%.
- With a CAGR of 25.6% during the forecast period, India’s native video advertising market size accounts for 30.7% of the global market.
- China’s native video advertising market is likely to move forward with a CAGR of 27.8% from 2022 to 2032.
- From 2022 to 2032, the native video advertising market in Japan is anticipated to advance at a CAGR of 18.1%.
Competitive Landscape:
To maintain their lead in this highly competitive market, key companies are increasingly focusing on adoption strategies such as expanding their native advertising services, collaboration with network operators, and acquisition.
Leading Key Players:
- Cardlytics
- Eskimi
- Outbrain
- Taboola
- Yahoo
- Nativo
- TripleLife
- RevContent
- MGID
Seize the Opportunity: Buy Now for a Thorough Report
https://www.futuremarketinsights.com/checkout/14849
Native Video Advertising Market Segmentation:
By Solution:
- Native Ad Platform
- Native Ad Services
- Native Advertisement Consulting
- Implementation & Integration
- Support and Maintenance
By End User:
- Ad Agencies
- Brands/Companies
- Publishers
By Vertical:
- Retail & CPG
- Healthcare
- Banking, Financial Service & Insurance
- Real Estate
- Travel & Hospitality
- Others
About Future Market Insights (FMI):
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
Contact Us:
Future Market Insights Inc.
Christiana Corporate, 200 Continental Drive,
Suite 401, Newark, Delaware – 19713, USA
T: +1-845-579-5705
For Sales Enquiries: sales@futuremarketinsights.com
Website: https://www.futuremarketinsights.com
LinkedIn| Twitter| Blogs | YouTube