In 2023, the car rental industry in the United Kingdom boasted an industry share valued at US$ 3,382.8 million, with projections indicating a substantial climb to an industry valuation of US$ 6,146.1 million by 2034. The anticipated growth, expected to maintain a steady pace with a CAGR of 5.6% from 2024 to 2034, underscores the enduring demand for rental vehicles in the UK market. This surge is propelled by various factors including tourism, business travel, and shifting consumer preferences towards flexible transportation solutions. With sustained innovation and evolving consumer needs, the car rental sector is poised for significant expansion in the coming years.
The growth of the market is attributed to the surging preference of the majority of the population for safe, luxurious, easy, and pocket-friendly travel with the assistance of different car rental services offered within the U.K. car rental market.
Over the recent years, the U.K. car rental market has witnessed phenomenal growth, being a critical vertical in the transportation industry which is anticipated to benefit not only customers and rental companies but also automobile manufacturers. Various automobile manufacturers have invented attractive programs including automobile leasing, that allow small firms to expand their fleet size without incurring significant financial costs.
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Some of the prominent factors responsible for the increasing prevalence of car rentals are attributed to economic growth, a surge in the usage of luxury automobiles by corporations on business trips, and an expanding tourism industry. People are willing to spend a larger chunk of their expenses in order to spend quality time with their families and friends. This particular trend is predicted to be a prominent contributor to the future growth of the U.K. car rental market.
Key Takeaways
- The widespread expansion of European automobile rental is attributed to the rising tourism all over Europe. Travelers who specifically travel for business and pleasure are predicted to have a major contribution to the growth of the market. With the growth in the tourism sector, demand for automobile rental services also grows simultaneously since renting a car is one of the most popular forms of transportation for both business and pleasure.
- In addition, since airports are mostly located out of the cities, there is a higher need for automobile rental services to facilitate travel. Car rental services are often utilized by business travelers as they are known to offer higher comfort and allow for speedier transportation and such factors are boosting the market for the U.K. car rental market.
- The U.K. car rental market comprises a large number of multinational companies with vast service offerings and strategized services following their regional trends with efficient fulfillment ability toward better car rental services over most of the local players present in the area, thereby attracting large consumer base, which in turn will boost the market for car rental in the U.K. region.
- Furthermore, the perception of customers toward multinational businesses has witnessed a positive growth trend, and are opting for well-established brands within the international market. A profound reputation plays a crucial role within the service industry; therefore, multinational companies have gained a significant consumer base in the U.K. car rental market.
- In the U.K. automobile rental market, economy cars are considered the most popular means of transportation. Economy rental services offer less expensive rides that are easily accessible to the general public. Customers out on business and pleasure vacations prefer luxurious and premium automobile rental services. On the other hand, the bulk of riders and consumers opt for economical cars. Customers with a pre-determined mindset for a less expensive ride are likewise attracted to the sharing/pooling notion.
- Taking these considerations into account with high availability of such vehicles is expected to drive up the demand for economy cars in the U.K. car rental market. Consumers are drastically adopting eco-friendly products and services as their awareness of health and the environment increases. Rising concerns about pollution have prompted environmentally minded passengers to use shared cabs or auto rental services to decrease emissions, lowering air pollution levels and reducing the number of cars on the road.
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Key Companies Profiled:
- The Hertz Corporation
- Alamo Rent a Car
- Enterprise Rent-A-Car
- SP AutoReisen Rent a Car SL
- Avis Rent a Car System, LLC
- Cicar
- Thrifty Car Rental
- Dollar Rent a Car, Inc.
- Europcar Mobility Group
- Budget Rent a Car System, Inc.
- Lojas Centauro
- Sixt SE
- Goldcar
- Burnt Tree Vehicle Rental
- Salford Car & Van Rental
- Other
Competitive Landscape
Prominent market players operating in the regional market are concentrating on offering various services, partnerships, promotional activities, and other strategies in order to expand their business. Furthermore, the higher implementation of the usage of U.K. car rentals in the intra-city sector is likely to expand the customer base and boost the market.
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U.K. Car Rental Market by Category
By Car Type:
- Economy Cars
- Compact Cars
- Intermediate Cars
- Premium Cars
- Luxury Cars
- Others
By End Use:
- Intercity
- Intra-city
- On-Airport
- Others
By Booking Mode:
- Offline Access
- Mobile Application
- Other Internet Access
By Sector:
- Organized
- Unorganized
More Insights into the U.K. Car Rental Market
The U.K. government is actively taking steps to improve the efficiency of the service industry. This incorporates the rules implemented in the national interest or local development. In the year 2020, the U.K. took another historic step on the road to ending its contribution to climate change while boosting jobs in the process, as the Prime Minister, Transport Secretary and Business Secretary announced the end of the sale of new petrol and diesel cars in the U.K. by 2030.
Author
Sneha Varghese (Senior Consultant, Consumer Products & Goods) has 6+ years of experience in the market research and consulting industry. She has worked on 200+ research assignments pertaining to Consumer Retail Goods.
Her work is primarily focused on facilitating strategic decisions, planning and managing cross-functional business operations, technology projects, and driving successful implementations. She has helped create insightful, relevant analysis of Food & Beverage market reports and studies that include consumer market, retail, and manufacturer research perspective. She has also been involved in several bulletins in food magazines and journals.
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