A facial pump acts as a dispenser that is attached with the containers consisting of liquids like creams and lotions to help in the process of dispensing. It is intended primarily for precise application, which is a key factor fuelling its demand worldwide. According to a new study by Future Market Insights (FMI), facial pumps market is set to reach US$ 5.2 Bn by 2021.
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Who is Winning?
APackaging Group, Aptar Group, Inc., Albea S.A, Lumson S.p.A, Raepak Ltd., Silgan Dispensing Systems- A Subsidiary of Silgan Holdings Inc., Topfeel Pack Co., Ltd, Rieke Corporation, SeaCliff Beauty Packaging & Laboratories, Frapak Packaging B.V., TYH Container Enterprise Co., Ltd and Zhejiang Sun-Rain Industrial Co., Ltd are prominent players in the facial pumps market. The facial pumps market is fragmented and the Tier 1 players in the market hold 10-15% share in the North America, Europe and Asia facial pumps market.
Facial pumps are designed to ascertain uniform application of a cosmetic or skincare product. Companies operating in the market are shifting towards usage of airless pump dispensers, which will help to increase the shelf life of beauty or skincare products. According to FMI, the facial skincare segment is expected to account for over 65% of the sales in the market in 2021.
“Although atmospheric facial pumps segment is expected to hold the leading market share, consumers are gradually exhibiting higher demand for airless facial pumps. The increasing demand for cosmetics and skincare product packaging that eliminates the risk of contamination while improving shelf life has been enabling growth in the market. Besides this, the market is expected to gain from expansion of e-Commerce channels in the coming years,” said a lead analyst at FMI.
Ecommerce Expansion Creating Growth Opportunities
Beauty kits and facial products are at the top of the online penetration list. It is anticipated that the expansion of the e-Commerce sector will create lucrative prospects for cosmetics & personal care sales. This will in turn increase the demand for facial pumps.
Consumers around the world are preferring the concept of online shopping. Ecommerce offers them the option to conduct research on product, comparing it with other similar products available in the market in terms of price and features. In fact online shopping gives option to read consumer reviews. It creates a personalized shopping experience within the virtual world.
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With an increasing number of consumers venturing online to fulfil their skincare and cosmetics needs, facial pump producers are expected to enjoy increasing sales in the coming years.
Key Takeaways of Facial Pumps Market Study
Facial pumps market is expected to register a little below 3% Y-o-Y growth in 2021 after registering a period of negative returns in 2020
Within North America, the U.S. is expected to register maximum sales, accounting for over 88% of facial pumps in the region
The U.K. market is expected to showcase impressive recovery, exhibiting 5.9% Y-o-Y growth in 2021
The demand from Germany and France is expected to rise at a positive rate in the coming years
China has emerged as the leading market in Asia Pacific, followed by Japan
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Supply Chain Disruptions Amid COVID-19 Affected Facial Pumps Sales
As the whole world continuous to contemplate unpleasant situation flung by the novel Corona Virus, industrial sectors have come face to face with challenges. The sudden outbreak of COVID-19 virus has resulted in declining growth across industries and has had considerable impact in shaping consumer behavior. Coupled with this, disruption in supply chain has negative affected facial pumps market.Nonetheless, recovery of beauty and cosmetics industry is expected to push the market towards rebound.