Through 2030, the global wrinkle release spray market will grow at a CAGR of around 5.0 percent. Despite a period of slower growth in 2020, the wrinkle release spray market will improve, according to Future Market Insights (FMI), as consumers look for ways to make their everyday duties easier. The FMI study examines the wrinkle release spray industry in more than 20 countries, providing a clear picture of how growth will proceed.

According to the survey, the expansion of the wrinkle release spray market has been slowed as a result of the COVID-19 epidemic. Consumers can now choose from a variety of retail products to make their lives easier. Wrinkle release sprays have made their mark on the market and have become a frequently purchased item among the large choice of retail products. Wrinkle release sprays are chemicals contained in a sprayable bottle that are meant to erase creases from fabrics.

In hypermarkets and supermarkets, wrinkle release sprays have transitioned from a specialty product to a general product category over the previous five years. However, because to a lack of consumer awareness, they have yet to become generally available. Nonetheless, professional fabric care service providers are taking notice of these items. According to FMI, hypermarkets and supermarkets will sell approximately 20% of wrinkle release sprays in 2021.

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Key Takeaways from the Wrinkle Release Spray Market Study

FMI has forecast the global wrinkle release spray market to reach US$ 1.08 Bn by 2030Exhibiting consistently high demand, the U.S. will emerge as a key market, accounting for over 88% of wrinkle release sprays market in North AmericaThe U.K. will exhibit consistent demand, registering 3% Y-o-Y growth in 2021Germany and France will emerge as other key markets for wrinkle release sprays in EuropeIn East Asia, the demand from China and South Korea is expected to remain considerably high”Fabric care product manufacturers and upcoming startups are focusing on designing attractive brand campaigns. Also, some of the leading market players are considering expansion of the online presence to broaden their reach worldwide,” says an FMI analyst.

Who is winning?

Some of the key players operating in the wrinkle release spray market are P&G, Kao Corporation, Grove Collaborative, Faultless, Unilever, MiiSTS, Downy, Dryel, Bon Ami, Spray & Forget, The Laundress, Magic, Soak Wash, Fox Valley Traders, Quidsi, Grandma’s Secret, Ecokindness, Bayes Cleaners, Follure Clothing, and Woolite.

The players are aggressively investing in campaigns to attract the consumers. They also are focusing on product development with an aim to gain a competitive advantage. Some of them are entering into strategic collaborations to expand their footprint and portfolio.

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Wrinkle Release Spray Market by CategoryProduct Type

  • Scented Wrinkle Spray
  • Unscented Wrinkle Spray

Nature

  • Natural
  • Conventional

Price Range

  • Mass (US$0 – US$ 200)
  • Premium (US$ 200 and Above)

Sales Channel

  • Wholesalers/Distributors
  • Hypermarkets/Supermarkets
  • Multi-Brand Stores
  • Exclusive Stores/ Franchise Outlets
  • Departmental Stores
  • Independent Small Stores
  • Online Retailers
  • Others

Region

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Middle East and Africa (MEA)
  • Oceania

Get Valuable Insights into Wrinkle Release Spray Market

Future Market Insights, in its new offering, provides an unbiased analysis of the global wrinkle release spray market, presenting historical demand data (2015-2019) and forecast statistics for the period from 2020-2030. The study divulges compelling insights on the wrinkle release spray market based on the product type (scented wrinkle spray and unscented wrinkle spray), nature (natural and conventional), price range {Mass (US$0 – US$ 200), Premium (US$ 200 and Above)}, market channel (wholesalers/distributors, hypermarkets/supermarkets, multi-brand stores, exclusive stores/ franchise outlets, departmental stores, independent small stores, online retailers, others) across seven major regions.

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About Future Market Insights (FMI)
Future Market Insights (FMI) is a leading provider of market intelligence and consulting services, serving clients in over 150 countries. FMI is headquartered in Dubai, and has delivery centers in the UK, U.S. and India. FMI’s latest market research reports and industry analysis help businesses navigate challenges and make critical decisions with confidence and clarity amidst breakneck competition. Our customized and syndicated market research reports deliver actionable insights that drive sustainable growth. A team of expert-led analysts at FMI continuously tracks emerging trends and events in a broad range of industries to ensure that our clients prepare for the evolving needs of their consumers.

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