According to a recent report by Future Market Insights, market research and competitive intelligence provider, sales of ready to drink beverages are estimated to reach a value of USD 28 Bn by 2032, surging at 6.5% CAGR through the decade.
According to one study, consumers are looking for more natural products in ready-to-drink beverages than in antioxidants, vitamins, and minerals added to ready-to-drink beverages. Ready-to-drink beverages are supplemented with fruit concentrates that offer the same health benefits as ready-to-drink beverages as the global beverage market grows.
According to Food Editorial, an average of over 2.25 billion cups of coffee is drunk daily. Coffee is the most consumed beverage in the world and is even more popular than tea. Europe has the most coffee drinkers. It accounts for almost 30.5% of the world coffee market.
Consumers are becoming more and more health-conscious as they become more aware of heartfelt lifestyles and nutritious foods. With an increasing number of obesity-related illnesses such as high sugar content, blood pressure, and heart disease, consumers are avoiding unhealthy foods.
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Key Takeaways from Market Study
- North America and Europe are leading the ready to drink beverages market.
- The demand for nutritious, protein-oriented, gluten-free, sugar-free, and Non-GMO ready to drink beverages is rising rapidly.
- Several manufacturers are launching unique vegan ready drinks beverages to appease the vegan population.
- Coffee accounts for about 30.5% share of ready to drink beverages market.
- Innovation is the key driver for ready to drinks beverages market.
“The ready to drink beverages market will grow rapidly due to the increase in demand for natural ingredients over fortification. Developing countries will become the biggest market considering the lucrative growth opportunities they pursue” says a Future Market Insights analyst.
Who is winning?
Many CEOs re-checked their company’s portfolios and re-figured their strategy in 2020 and 2021 due to the global upheaval generated by COVID-19. Companies have worked on strategies such as marketing and packaging, adopted labels trends, and taken various steps to promote the product in different markets along with reaching new geographies.
For instance,
Coca-Cola successfully re-launched FUZE Tea in Mexico, a mix of black and green tea with invigorating fruit flavors, across Mexico.
Campbell Soup Company acquired Pacific Foods of Oregon to expand its product portfolio and to strengthen its distribution chann0el in the Asia Pacific.
Some of the leading companies offering ready to drink beverages are Diageo plc, Brown-Forman, Bacardi Limited, Asahi Group Holdings, Ltd., Pernod Ricard, Halewood Wines & Spirits, SHANGHAI BACCHUS LIQUOR CO., LTD., Suntory Holdings Limited, Manchester Drinks Company Ltd., Anheuser-Busch InBev
READY TO DRINK BEVERAGES MARKET TAXONOMY
The global ready to drink beverages market is segmented in detail to cover every aspect of the market and present complete market intelligence to the reader.
By Product Type :
- Tea
- Coffee
- Energy Drinks
- Yogurt Drinks
- Dairy Based beverages
- Non-Dairy Based Beverages
- Fortified Water
- Others
By Nature :
- Organic
- Conventional
By Packaging :
- Bottle
- Tetra Pack
- Sachet
- Tin Can
- Others
By Distribution Channel :
- Supermarkets/Hypermarkets
- Convenience Stores
- Grocery Stores
- Speciality Stores
- Online retail
By Region :
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- MEA
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Key Questions Answered in the Report
- What is the growth rate of the Ready to Drink Beverages market?
- What is the market’s forecasted outlook for 2022-2032?
- What are the major industry drivers?
- What are the key industry strategies of the global ready to drink beverages market?
- What are the major regional markets for ready to drink beverages?
- Which region consumes the highest amount of ready to drink beverages?
- What are the most common types of ready to drink beverages in the market?
- What are the market’s major distribution channel segments?
- What are the Key companies operating in the market?
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About FMI
Future Market Insights (ESOMAR certified market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.
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