The global labeling equipment market is moderately fragmented with several players operating in the market. However, most key manufacturers have established their presence in prominent countries such as Germany, Italy, China, the U.S., and Japan. According to Future Market Insights, the market will surpass US$ 4.9 Bn by 2031.
Manufacturers present in the German and Italian market offer high-quality and technologically innovative labeling equipment, as compared to other countries. However, these products cost significantly more, creating a fragmented landscape.
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Chinese manufacturers compete based on the per-unit cost as their offerings are available at a lower cost. 60%-70% of the end-user businesses in the Asia-Pacific region are small-scale enterprises that do not have enough funds to import machinery from countries such as Germany, Italy, and the U.S.
Companies have expanded their market presence through acquisitions and merger strategies to mark their presence at a regional level. Low barriers for market entry and consistency in demand, acts as a major influencing factor in the labeling equipment market.
Labeling equipment is projected to experience significant demand in the global market, with significant growth of the healthcare and pharmaceutical industry and elevated usage of e-commerce across the globe.
Key Takeaways in Labeling Equipment Market Study
- Top labeling equipment is expected to witness accelerated growth with a CAGR of ~5.1% throughout the forecast period, supported by a wider scope of application.
- Automatic labeling equipment will account for more than 55% of the market share by 2031. Developments in automation and machine learning drive demand.
- Consumer safety, record keeping, and are factors driving the use of RFID labeling solutions at a CAGR of ~5.4% during the forecast period.
- India is estimated to account for over 47% of the South Asia value share by 2031. It is also the fastest growing market for labeling equipment in the region.
- Germany holds the lead in Europe and is holding a market share of over 14% in 2021. The European market is expected to reach a market value of US$ 137 Mn by 2021.
“High performance and productivity with plug-in expansions, improved flexibility, and application with multiple substrates are fueling growth. Robotic integration and customization are a few features that are expected to shape market developments through 2031,” says an FMI analyst.
Pressure-Sensitive Labeling Machines Gain Traction
Pressure-sensitive labeling machines that contain adhesives such as wet glue or hot melt glue are gaining traction. Reduced time and cost requirements are key factors supporting sales. Superior flexibility and wider scope of applications support growth prospects.
These features not only help manufacturers create better products, but also help them with mass customized label orders. The market is expected to develop at a high pace due to ongoing innovations and technological improvements.
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Impact of COVID on Labeling Equipment Market
The pandemic situation has disrupted the flow of workforce and logistic supplies due to lockdowns in many countries. Imports and exports were negatively affected in 2020 due to gaps in the transport chain.
However, a strong boost is expected in 2021-2022 to mitigate losses incurred in 2020. The market is expected to improve with a YOY growth of ~4.5% to 4.6% during 2021 and 2022. COVID-19 has deeply affected the food and pharmaceutical market with variations in consumer consumption patterns, lockdown restrictions, and altered laws in various sectors.
Competitive Landscape
Tier 3 players in the market hold 75-82% of the global labeling equipment value share. Market leaders contribute 20-25% of the global market. Geographical expansion and merger and acquisition strategies are likely to remain important through the coming decade.
Quadrel Labeling Systems, Krones AG, KWT Machine Systems Co. Ltd., Label-Aire, Inc., Sidel Group, Nita Labeling Equipment, FUJI Seal International Inc., Sato Holdings Corporation, Pack Leader Machinery Inc., Accutek Packaging Equipment Co. Inc., Pro Mach, Inc., HERMA Labeling Machines, Sacmi Imola S.C, Langguth, Accraply Inc., Multi Pack Machinery Company, World Pack Automation Systems Private Limited, Evolabel AB, Avery Dennison Corporation and Markem-Imaje Corporation are also some of the notable players in the labeling equipment market.