Crisps are thinly sliced potato, usually consumed as snacks, side-dish, and appetizers are high carbohydrates content. Whereas Protein Crisps are high protein snack, that is also low in calories.
Protein Crisps are the on-the-go snacks, which act as a healthier snack or meal and serves the majority of the health-conscious population. Growing popularity of potato snacks among millennial amps the demand for potato crisp in the near future.
By 2024, the market for healthy snacks is expected to grow more than 5%. This shows the increasing awareness among the consumer for their health.
Among this segment, crisps are the most convenient snack that does not require any extra effort for its consumption.
Consumers are now moving forward to mindful snacking, where they are very much aware of the ingredients being used and the labels on the package of the snack. This creates opportunities for manufacturers to launch products like Protein Crisps with clean and organic ingredients.
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Growing Demand
Today, consumers lookout for healthier alternatives and products as on-the-go snacks due to the increased pace of their lives.
This market is experiencing and will continue to experience growth as it serves two different segments that are health industry as well as the food industry, and thus when combined gives a large segment of the population to be served.
Whether it is from a shelf of a supermarket, or grocery store, or even vending machine, the consumer prefers healthy snacks among other alternatives. In countries like India, that is also considered as diabetic capital, many consumer are very cautious of the sugar amount they are consuming.
Consumers are also looking for higher protein intake in their diet. In such countries, introducing healthier alternatives like Protein Crisps will attract a large population. Protein Crisps is also experiencing rapid growth in demand because of the low cholesterol content.
Consumers can distinguish between good and bad fat, as they exploring more about the health’s facts for improving their diet.
Key Players of Protein Crisps Market
- RXBAR
- Perfect Bar
- ThinkThin LLC
- General Mills
- Simply Protein
- Zoneperfect
- Slimfast
- PowerBar
- Optimum Nutrition
- GoMacro
- Rise Bar
- Labrada
- Health Warrior
- Exante
- Idealshape
- DuPont Nutrition & Biosciences
- ADM
- PGP International
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Market Dynamics and Identifying New Opportunity in the Protein Crisps Market
Growing concern for health and the snack chosen in consumers is creating enough opportunities for manufacturers in the Protein Crisps Market.
Though, to gain a major part of market share, the manufacturer has to be very careful of the ingredients and the final product. For this aim, manufacturers are careful of balancing in sweeteners and natural sugar content in protein Crisps.
Manufacturers are also innovating and playing with different flavors that have the potential to grow in a particular region, based on the preference of population. Different flavors are gaining popularity globally, such as cardamom, garam masala, and Korean barbeque.
These flavors are gaining popularity globally as consumers are eager to explore new flavors, culturally. Manufacturers are also exploring different flavors for Protein Crisps targeting the teenage group, such as caramel, cocoa, mocha, peanut butter, and many more.
As the manufacturer plans to launch Protein Crisps globally, they are also being aware of the packaging and labels for the products.
Manufacturers are going for regional customization for labels and certifications as it can find they can find their deserved consumer base as they will check the certain points that are necessary to operate in the region.
The Report Covers Exhaustive Analysis on:
- Protein Crisps market segment
- Protein Crisps market dynamics
- Protein Crisps market size
- Protein Crisps supply and demand
- Current trends/issues/challenges pertaining to Protein Crisps market
- Competition landscape and emerging market participants in Protein Crisps market
- Technology related to production/processing of Protein Crisps
- Value chain analysis of the Protein Crisps market
Regional Analysis Includes:
- North America (U.S., Canada)
- Latin America (Mexico, Brazil, Rest of Latin America)
- Europe (Germany, U.K., France, Italy, Spain, BENELUX, Poland, Russia, Nordic, Rest of Europe)
- East Asia (China, Japan, South Korea)
- South Asia (India, Thailand, Malaysia, Vietnam, Indonesia)
- Oceania (Australia, New Zealand)
- Middle East & Africa (GCC Countries, South Africa, Rest of MEA)
Highlights of the Protein Crisps Market Report:
- A complete backdrop analysis, which includes an assessment of the parent market
- Important changes in market dynamics
- Market segmentation up to the second or third level
- Historical, current, and projected size of the market from the standpoint of both value and volume
- Reporting and evaluation of recent industry developments
- Market shares and strategies of key players
- Emerging niche segments and regional markets
- An objective assessment of the trajectory of the Protein Crisps market
- Recommendations to companies for strengthening their foothold in the Protein Crisps market
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Protein Crisps: Market Segmentation
By Type
- Gluten-free
- Vegetarian
- Soy Protein
- Milk Protein
- Whey Protein
By Packaging
- Pouch
- Cylindrical Tubes
- Carton
By Distribution Channel
- Store-based
- Hypermarkets/Supermarkets
- Grocery Stores
- Convenience Stores
- Specialty Stores
- Online Stores
By Flavour
- Vanilla
- Chocolate
- Peanut Butter
- Mocha
- Others
About Future Market Insights (FMI)
Future Market Insights (ESOMAR certified market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.
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