According to a recent Future Market Insights (FMI) analysis, the global digital textile printing market will grow at a stunning 16.3 percent CAGR from 2022 to 2029. Increased penetration of the printing sector in developing markets such as China, Mexico, and India, as well as technical developments over time, are driving this phenomenal market expansion.
In light of the COVID-19 pandemic’s substantial impact on the printing industry, FMI predicts that industry participants would most likely miss their financial targets due to significant supply chain disruption, fueled by lower client demand. Leading firms are establishing needed operational flexibility to withstand the pandemic, prompted by the current market environment.
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Manufacturers are slowly making developments in quality digital textile printing technology, and thus, flexography and lithographic printing technology providers are slowly shifting to digital printing processes.
Growth outlook of the digital textile printing seems promising, owing to its numerous characteristics and use of advanced technology. The U.S. and Canada are projected to offer lucrative opportunities to manufactures as the demand for digital textile printing solutions in these countries surges.
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Key Takeaways from Digital Textile Printing Market Study
- The direct to fabric (DTF) segment is experiencing unmatchable demand in the global digital textile printing market, expected to expand at an impressive CAGR of 17.5% during the forecast period.
- As compared to traditional printing technologies, digital textile printing requires higher primary set-up cost, and hence, per unit cost is high for small volume printing. Moreover, high frequency of orders for shorter run lengths requires arranging multiple jobs and regular plate changing.
- Digital printers are pursuing more precise ways of determining the equipment type and run lengths for printing. It has been witnessed that print service suppliers are mainly aiming on computerizing their printing processes.
- In terms of market growth, North America and East Asia are estimated to witness astonishing growth in the global digital textile printing market.
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Growing Inclination Towards Digital Textile Printing Designs Creating Opportunities for Designers
Earlier, unique and eye-catchy designs were only used for high fashion clothing that was exposed on the stages on foremost fashion weeks across the globe. But over the last few years, more and more high-fashion brands such as H&M and Zara are joining unique and more outbound designs in their pools.
By using digital textile printing techniques, people want to buy these exclusive pieces of clothing, and big high-fashion brands are skillfully reacting to those demands. This new request for uniqueness is a fruitful opportunity for digital textile designers.
Conventional printing methods can limit designers to create unique high-quality designs. Digital textile printing helps designers expand their creativity and gives them the right tools to create futuristic designs.
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