In the era of computer gaming, there is an increase in the demand for gaming laptop.
Consumers are demanding for devices with high gaming level performance. Manufacturers are also developing and coming up with the innovative gaming laptop in the market with the fastest hardware to support the growing demand for gaming laptop.
They are also trying to reduce the weight of the gaming laptop so that they can be easily carried anywhere. Due to the powerful gaming hardware which is capable of high processing speed and power as well as the cooling systems required, makes gaming laptop heavy.
On the other hand, the eSports industry is booming globally, where professional video gamers play competitively. With this growing esports participation, demand for gaming laptop, and expanding digital platforms, the sales of gaming laptop are likely to grow significantly in the coming years.
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Which are the Key Dynamics Contributing to the Growth of the Gaming Laptop Market?
Over the last few years, there have been significant developments taking place across gaming, mobile, and esports platforms. Currently, the global esports market is a million-dollar industry which is projected to be more than triple during the forecast period.
As, various companies, players, fans, and investors are entering into esports market. Rise in the number of esports participation and audience, which lead to significant potential for companies to advertise products. An increasing number of professional gamers in the developing countries are the factors influencing the growth of the gaming laptop market in the near future.
Also, prominent players in the gaming laptop market are focused on increasing their market footprint by entering e-commerce platform to provide gaming laptop accessibility to consumers everywhere.
However, the limited battery life of gaming laptop as compared to ordinary laptops and a slowdown in the global economy due to trade tensions between US and China are some of the factors that may hamper the sales of gaming laptop.
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What is the Regional Outlook for the Gaming Laptop Market?
The gaming laptop market is anticipated to register significant growth across all the regions during the forecast period. The gaming laptop market is classified into seven key areas: North America, Europe, Latin America, East Asia, South Asia, Oceania, and the Middle East & Africa.
North America is expected to be the leading markets in the global gaming laptop market followed by Europe owing to high adoption of portable personal computers and gaming laptop among consumers to play video games coupled with the growing trend of college competitive video gaming.
South Asia and East Asia gaming laptop market is expected to account healthy CAGR during the forecast period owing to increasing adoption of gaming laptop among consumers across metropolitan cities and small towns coupled with the growing number of professional e-sports gamers in developing countries such as India.
MEA is likely to have a lucrative opportunity in the global gaming laptop market in the coming years as companies are introducing budget-friendly gaming laptop with innovative features to target mid-ranged consumers in the region.
Who are the Key Players in the Gaming Laptop Market?
Some of the key players operating in the global gaming laptop market are AsusTek Computer Inc., Micro-Star International Co., Ltd, Razer Inc., Acer Inc., Lenovo Group Limited, The Hewlett-Packard Company, Dell Technologies Inc., Gigabyte Technology Co., Ltd., Samsung Electronics Co., Ltd., ORIGIN PC Corp., AORUS Pte. Ltd., Clevo Corporation, EVGA Corporation, and others.
Global Gaming Laptop Market: Key Developments
- AsusTek Computer Inc. focuses on increasing its market share to 50% in the India gaming laptop market along with expanding its retail footprint to 200 stores by the end of 2019.
- Additionally, the company is also targeting to grow its market share from 11% to 15% in the consumer laptops business segment in India market.
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