Instrument clusters with digital displays are increasingly replacing electromechanical pointer instruments. Moreover, digital instrument clusters are poised to supersede the analog instrument clusters in the next-generation vehicles. The global instrument clusters is basically categorized into three groups: digital, analog, and hybrid. An Analog cluster is a classic instrument panel that contains a physical dial and a needle for the speedometer. A digital instrument cluster displays all these classical instruments on the LCD, VFD or TFT-LCD screen.
Such digital instrument clusters can be programmed to display the appropriate selection of virtual instruments according to the driver’s preferences. A hybrid cluster is a combination of analog and digital clusters. Furthermore, they can enhance the appeal of a vehicle with eye-catching graphics. Therefore, most of luxury brands are seeking to differentiate their vehicles through the inclusion of digital instrument clusters. It is expected that over seven million cars will have fully digital instrument clusters by 2018. Digital instrument clusters that offers personalization are a key selling point.
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Digital Instrument Clusters: Drivers & Restraints
The key factor driving the digital instrument clusters market is substantial rise in the automobile output and its personalization. A digital instrument cluster that is reconfigurable is very appealing. Features such as distance until next charge, information on battery charge, and other driver information, can easily be displayed using a digital instrument cluster. These features are driving the market for global digital instrument clusters. Another factor driving the market for the global digital instruments is consumer trend.
Tablet, PC and smartphone ownership is increasing and there are opportunities to integrate these devices to drive global digital configurable instrument clusters. Furthermore, the economical and environmental constraints upon the engine designs are driving the introduction of digital instrument clusters since the interior gains more attention from OEMs as a way to differentiate. Other features that are driving the global digital instrument clusters market include advanced technological features such as reusability, dynamic, scalable, simple and attractiveness.
Digital instrument clusters needs a larger LCD display- often 1280 x 480 pixels, thus leading to higher cost. Also, an 8 or 16-bit CPU cannot transfer that many pixels, hence the digital cluster needs a 32-bit CPU. In addition, the level of software capability needed extends beyond the traditional entrenched skill set. These factors act as restraints for the digital instrument clusters up to a certain extent.
The demand for digital instrument clusters in automobiles is anticipated to grow at an accelerated pace mainly due to significant growth in the automobile industry globally. Furthermore, the smartphone segment is also expected to grow at a high CAGR during the forecast period.
Digital Instrument Clusters: Region-wise Outlook
On the basis of region North America, the Asia Pacific and Japan are expected to be the dominant players as a result of the growing economies in these regions. The Indian electronics system design and manufacturing (ESDM) industry is one of the fastest-growing industries in the country, which is further boosting the demand for digital instrument clusters in the region. The global digital instrument cluster market is anticipated to grow at a steady rate in other regions of the world as a result of a slowing global economy in these regions.
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Digital Instrument Clusters: Key Players
Some of the market participants in the global digital instrument clusters market are Nippon Seiki Co., Ltd., Ford Motor Company, Audi AG, Renault, Volkswagen, Kia Motors Corp., BMW AG, Jaguar Land Rover Limited, NVIDIA Corporation and Tesla Motors.
The research report presents a comprehensive assessment of the market and contains thoughtful insights, facts, historical data, and statistically supported and industry-validated market data. It also contains projections using a suitable set of assumptions and methodologies. The research report provides analysis and information according to categories such as market segments, geographies, types, technology and applications.
The report covers exhaustive analysis on:
- Market Segments
- Market Dynamics
- Market Size
- Supply & Demand
- Current Trends/Issues/Challenges
- Competition & Companies involved
- Value Chain
Regional analysis includes
- North America (U.S., Canada)
- Latin America (Mexico. Brazil)
- Western Europe (Germany, Italy, France, U.K, Spain, Nordic countries, Belgium, Netherlands, Luxembourg)
- Eastern Europe (Poland, Russia)
- Asia Pacific (China, India, ASEAN, Australia & New Zealand)
- Japan
- Middle East and Africa (GCC, S. Africa, N. Africa)
The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.
Key Segments Profiled in the Digital Instrument Cluster Market Survey
By Display Type:
- LCD
- TFT-LCD
- OLED
By Display Size:
- 5-8 inch
- 9-11 inch
- >12 inch
By Application:
- Smartphones
- Tablet PC/Desktop/Notebook
- Automobile
- Others
By Region:
- North America
- Latin America
- Western Europe
- Eastern Europe
- APEJ
- Japan
- Middle East and Africa
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