Incorporation of advanced RFID technologies in document tracking and event ticketing has not only helped secure confidential documents, but has also helped in facilitating counterfeiting notifications on the event site. Counterfeiting practices are more common in developing countries, as compared to developed countries. However, the high cost for authenticating documents and event tickets considerably affects the market growth. Presently, heavy production and fragmented control over the supply of documents, are the two major challenges in this market.Key players profiled in this report are Graphic Security Systems, Corp., Alpvision, Giesecke & Devrient (G&D), Prooftag (Novatec SA), IAI industrial systems, U-NICA Group. and Sicapa.
In 2022, the global market for anti-counterfeit packaging is expected to reach US$ 137.4 billion. With a strong demand outlook, sales are expected to grow at an 11.9 percent CAGR through 2032, bringing the market size to US$ 422.8 billion.
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Intellectual loss to the company in the form of goodwill and economic damage to the consumer are two significant considerations motivating the adoption of anti-counterfeit packaging solutions in security papers and event ticketing. As a result, the introduction of revolutionary document monitoring technology would lessen the impact of economic loss while also increasing market adoption of anti-counterfeit packaging.
Geographically, the report is segmented into North America, Europe, Asia Pacific, and LAMEA. North America anti-counterfeit technology market holds major share closely followed by Europe. Higher adoption rate of authentication technologies, active intervention from government authorities are largely responsible for the growth of the North America anti-counterfeit packaging market. The Asia-pacific region, is anticipated to witness fastest growth during the forecast period. This is due to growing awareness of authenticated products across manufacturers and a decrease in the cost of tracing anti-counterfeit technologies
KEY BENEFITS
- The report highlights the market intellect along with the current trends and revenue for the period 2014- 2020
- This report highlights the key development strategies adopted by top companies in the market
Evaluation of key market drivers and restraints for the anti-counterfeit packaging market segments are highlighted - Trends in packaging technology are explained along with key market intelligence on packaging trends
SWOT analysis enables to study the internal environment of the leading companies for strategy formulation - Porter’s Five Forces analysis examines the competitive structure of the global anti-counterfeit technologies market and would assist in decisions making
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Market Segmentation :
On the basis of the type, the market has been bifurcated into
- Tamper Evidence
- Mass Encoding
- RFID
- Hologram
- Forensic Markers
Based on the application / end users, the market has been divided into
- Food & Beverage
- Automotive
- Luxury goods
- Pharmaceuticals
- Electrical & Electronics
The segments are prepared after a thorough examination of vertical and horizontal integration. The growth mapping process requires segmentation analysis because it helps providers to design strategies and maintain market demand-supply balance by monitoring demand.
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