Fresh figs are the fruits of fig tree that only produce fruit once a year. Figs are native to the Mediterranean region, although they are currently farmed all over the world. The fresh figs market is valued at nearly US$ 1.4 Bn in 2022. The market is likely to grow at a CAGR of 5.3% through 2032 with a projection value of US$ 2.3 Bn.
Fresh figs are the nuts of fig trees and bear fruit only once a year. Fig is currently cultivated all over the world, but it grows naturally in the Mediterranean region.
Both fresh figs and processed fig-based products are used by manufacturers for incorporation into a variety of foods and beverages. Recently, the increasing availability of fresh organic figs has also boosted demand in developed countries.
Today, lifestyles are becoming tenser and tenser, and the prevalence of serious illnesses is very high. This has led to increased adoption of healthy diets and increased consumption of functional foods at the recommended daily intake (RDA). The health benefits of consuming fresh figs have led to their inclusion in a variety of foods and beverages, both in the home and in the processing industry. As people become more aware of the health benefits associated with them, the demand for fresh figs from the home is also increasing. In addition, growing health concerns have led consumers to look to external supplements to get the nutrients they need. This has increased the demand for functional, health-based foods such as protein bars and protein shakes, as well as the demand for fresh figs from these industries.
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Key Takeaways from Market Study
- In 2022, the Middle East and Africa region is the largest market for fresh figs market and holds 71.2% of the market share.
- Greece, Italy, and France are among the top 3 countries for fresh figs in Europe, collectively accounting for nearly 50% of sales.
- As fresh figs grow only once a year in a particular season, any adverse climatic conditions could negatively affect the cultivation of this fruit, and can also affect its quality.
- Turkey, situated in the Mediterranean region, is one of the leading fig-producing countries in the world.
- Organic fresh figs have a higher value in the global market as compared to conventional fresh figs.
“ Tensed lives and incoming new and deadly diseases every other day has led to increased adoption of healthy diets and increased consumption of functional food with the recommended dietary allowance (RDA) which has led to increasing in demand of fresh figs ingredients common in RDA ultimately leading to the growth of fresh figs market,” says a lead analyst at Future Market Insights.
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Who is Winning?
Many CEOs re-checked their company’s portfolios and re-figured their strategy in 2020 and 2021 due to the global upheaval generated by COVID-19. Companies have worked on strategies such as marketing and packaging, adopted labels trends, and taken various steps to promote the product in different markets along with reaching new geographies.
Some of the leading companies offering fresh figs are Hadley Fruit Orchards, Inc., Roland Foods LLC, Meurens Natural S.A., FruitLips, Jiaherb, Inc., Athos Agricola S.A., Earl’s Organic Produce, Alara Agri, Isik Tarim A.S., Valley Fig Growers, Inc., Kirlioglu Figs, Yabanfood, National Raisin Company, Torres Tropical Fresh B.V.
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Future Market Insights, in its new offering, provides an unbiased analysis of the fresh figs presenting historical demand data (2017-2021) and forecast statistics for the period from 2022-2032.
Fresh Figs Market: Segmentation
Analysis by Nature
- Organic
- Conventional
Analysis by Variety
- Smyrna Figs
- Black Figs
- Sari Lop Figs
- Mission Figs
- Kadota Figs
- Others
Analysis by Sales Channel
- Modern Trade
- Specialty Stores
- e-Retailers
- Grocery Stores
- Wholesale Stores
- Industrial
- Foodservice/HoReCa
Analysis by Region
- North America
- Latin America
- Europe
- East Asia
- Rest of Asia Pacific
- Middle East and Africa
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