The market for air purifiers is anticipated to achieve a US$ 10 billion valuation. Through 2031, it is anticipated to expand at a CAGR of almost 11.3 percent.
The use of membrane technology in air purifiers has significantly increased during the past ten years. Membrane filters are made by combining an electrospinning/netting technique with a receptive substrate design in order to receive good air filtration. Air purifiers constructed with ePTFE and UPE membranes have astounding effectiveness and pressure drop.
As health awareness rises, people’s understanding of their fitness and health is growing. It is widely known that air pollution plays a role in the development of respiratory diseases like acute respiratory infections and chronic obstructive pulmonary disease. Because modern lifestyles, urbanisation, and industrialisation cannot be sacrificed, initiatives to lower emissions and improve air quality are becoming more popular. The most effective way to remedy poor air quality appears to be with air purifiers.
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Manufacturers have made numerous claims in the air purifier market in an effort to boost sales of their products and level the playing field for rival companies. In actuality, company statements frequently have an impact on customer buying habits.
To attract a larger audience of customers, manufacturers and brand owners have concentrated on enhancing the effectiveness and efficiency of their products. For instance, LG said that it will create a unique cover for the PuriCare Wearable Air Purifier in 2020 that would employ its UVnano sterilisation technology to kill 99.99 percent of germs in just 30 minutes.
Global Air Purifier Market Outlook Compared to Growth Registered
The outbreak of the novel COVID-19 dampened sales prospects due to restrictions impos4ed on, which also caused disruptions in supply chains activities across various industries. Contrary to this, the unprecedented pandemic outbreak also made people more cautious about air they breathe.
The focus on disinfection and living in a hygienic environment was at its peak during COVID-19, which has helped the air purifier market to recuperate from the pandemic-induced restrictions.
Key Takeaways from the Air Purifier Market Study
- In terms of technology, HEPA filters account for a major share in the air purifier market. Demand in this category is expected to grow at a CAGR of 4.3% in 2020.
- Leading companies in the air purifier market will cover nearly 42% of sales.
- The U.S. will account for maximum demand in North America, sealing its dominance in the global market.
- Demand in the U.K. will grow at an impressive pace, pushing overall growth in the Europe market.
Impact of COVID-19 on the Market
The current pandemic outbreak has created numerous challenges on the part of supply side and demand side. The temporary restrictions imposed by regional governments on the movement have impacted supply chains drastically. Besides this, the shift from discretionary spending to essential goods has further negatively impacted the market growth.
On the flip side, the change in consumer buying habits has encouraged a shift from store based retailing to online retailing, facilitating a wider market reach. This is expected to aid in the global market recovery.
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Who is Winning?
Leading manufacturers of air purifier are focusing on aggressive promotional strategies, advertisements, and new product launches to drive sales growth of air purifier globally.
Major players present in the air purifier market are Koninklijke Philips N. V, LG Electronics Inc., Xiaomi Corporation, Afpro Filters B.V., Dyson Ltd., Godrej Appliances, Condair Group AG, Daikin Industries, Ltd., Honeywell International Inc., Whirlpool Corporation, Japan Air Filter Malaysia Sdn. Bhd., Hitachi Limited, Dyson Technology Ltd, and Panasonic Corporation among others.
Global Air Purifier Market by Category
By Technology Type:
- HEPA
- Electrostatic Precipitator
- Ion and Ozone Generators
- Activated Carbon
- Other Technologies
By Coverage Area:
- Below 250 Sq. Ft.
- 250-400 Sq. Ft.
- 401-700 Sq. Ft.
- Above 700 Sq. Ft.
By Region:
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- Middle East and Africa
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