The global egg white cubes market size is expected to be valued at US$ 541.7 Million in 2032. Increasing usage of egg protein in the sports nutrition and bakery industries is likely to augment sales of egg white cubes in the upcoming years.
As per a report by FMI, the global egg white cubes market is anticipated to reach US$ 296.3 Million in 2022 and exhibit steady growth at a CAGR of 4.2% in the forecast period from 2022 to 2032. Surging development of egg protein powder with various flavors, such as strawberry, vanilla, and chocolate is a major factor that is set to push the global market.
The demand for egg white protein has been growing significantly over the recent years, owing to the increasing consumer awareness about the health benefits of egg consumption. Egg white protein is rich in the secondary amino acids, mainly the BCASSs which is required for muscle strength. Furthermore, egg white proteins enable rapid recovery post workout, due to which they have been gaining increased traction from athletes and gym enthusiasts. Egg white cubes are composed of egg albumen liquid, and taste similar to boiled white eggs. The numerous health benefits of egg white content is fueling growth in egg white cubes market.
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Egg White Cubes Market – Competitive Landscape
Some of the leading players operating in the egg white cubes market are Copain, Munax ltd., and SKM Egg Product Exports Ltd. Sensing the market potential for egg white cubes in India, SKM Egg Product Exports Ltd. has introduced a novel egg white cube made from chicken egg white. SKM’s launched egg white cube is ready-to-eat, and can be used in numerous dishes.
Although the product is being well-received by consumers, awareness about its availability is still at a nascent stage. As far as product penetration is concerned, only a handful of players have launched this product in different markets. However, it is highly likely that more brands will make a foray in this lucrative category.
Manifold Health Benefits of Egg White Auguring Market Growth
Altering food habits have accelerated the egg protein consumption across the world. Numerous health benefits associated with egg white intake, such as muscle building and weight management are creating lucrative growth opportunities for egg white cube manufacturers. Egg white protein contains adequate amount of nine essential amino acids, which the body needs to function optimally.
As egg white cubes are composed of protein rich, fat-, cholesterol-, and pesticide residue-free egg albumen liquid, their adoption is growing at a rapid pace. Furthermore, shifting consumer preference for healthy food and rising disposable income in the developing economies is auguring well for the growth of egg-based products such as egg white cubes. All these factors are driving growth in egg white cubes market.
Shifting Consumer Lifestyle & Rapid Urbanization Fueling Demand for Ready-to-Eat Food Products
Ready to eat food is defined as plant and animal derived food that is washed, cooked, frozen and processed for direct consumption after heating. As this food saves time and energy, it is witnessing high adoption in the deadline-driven world. Moreover growing consumer preference for nutritional small quantity of ready to eat food over conventional large meals in busy schedules, is favoring uptake of on-the-go convenience foods, such as egg white cubes. Consequently, rapidly changing food consumption behavior of consumers, coupled with the lack of time to cook at home, are creating lucrative growth opportunities for stakeholders.
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Egg White Cubes Market Dynamics – Segmentation
On the basis of distribution channel, the global egg white cubes market is segmented as –
- Hypermarkets & Supermarkets
- Online Channel
- Indirect Sales
- Convenience Stores
- Departmental Stores
Report Highlights:
- A detailed overview of egg white cubes parent market
- Changing egg white cubes market dynamics in the industry
- In-depth egg white cubes market segmentation
- Historical, current, and projected egg white cubes market size regarding volume and value
- Recent industry trends and developments in egg white cubes market
- Competitive landscape of the egg white cubes market
- Strategies for key players and products offered
- Potential and niche segments, geographical regions exhibiting promising growth in egg white cubes market
- A neutral perspective on egg white cubes market performance
- Must-have information for egg white cubes market players to sustain and enhance their market footprint
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