The global electric massagers market is anticipated to be valued at US$ 8 Billion in 2022, forecast to grow at a CAGR of 7.18%to be valued at US$ 16 Billion from 2022 to 2032.
Nowadays, health activities are becoming more popular, with a focus on self-help and alternative health practices as a result of the rise in busy schedules and changing lifestyles around the world. Massage therapy is one such rapidly spreading approach. Hands-on techniques are used to improve blood circulation, reduce stress, relieve anxiety, promote muscle relaxation, and provide a variety of other health benefits.
Electric massagers are one such product that uses vibration to the skin’s surface to relieve pains and strains while also stimulating relaxation. Electric massagers aid in the relief of aches and pains in the neck, shoulder, joints, back, and other areas of the body. To improve the overall performance of the product, the majority of electric massagers on the market are either battery operated or wired. Electric massagers are now used as relaxation therapy by consumers on a daily basis, as well as after work and sports activities.
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Which are Some Prominent Drivers Spearheading Electric Massagers Market Growth?
The growing popularity of leisure, beauty, and health activities, as well as the rapidly accelerating miniaturization of electronic devices, is all factors influencing the growth of the electric massagers market in the near future. Furthermore, expanding advanced technology, frequent product launches, and increasing consumer awareness of the benefits of electric massagers, along with rapidly growing use for handheld electronic devices, are some of the other factors driving the growth of the electric massagers market during the forecast period.
What are the Challenges Faced by the Electric Massagers Industry?
The availability of non-electric massagers, as well as the negative effects associated with electric massagers such as shock, possible stroke, and worsening effect, may impede the growth of the electric massager market in the near future. Furthermore, some consumers perceive electric massagers as a luxury product to promote relaxation or to treat a specific injury, which are some of the factors that may impede the growth of the electric massagers market.
Why is Asia-Pacific emerging as an Opportunistic Electric Massagers Market?
The rise in disposable income, the increase in the number of spas, and the surge in leisure popularity in developing economic region such as Asia Pacific are driving the growth of the electric massagers market. Furthermore, rising awareness of massagers such as head massagers, neck & shoulder massagers, and back & body massagers with multiple benefits is expected to drive market growth. Increased technological advancements in electrical massage, as well as the frequent introduction of new electrical massages by manufacturers, are expected to drive global market growth in the coming years.
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How is Europe Contributing to Growth of the Electric Massagers Market?
According to Future Market Insights, increased stress-related issues such as headaches, insomnia, and others among individuals as a result of a hectic lifestyle leads to an increase in demand for electrical massage all over the world specifically in developed regions like North America is expected to grow at a stellar rate during the forecast period.
People are becoming more aware of the various physical and mental health benefits associated with electrical massages, and giving themselves massage treatments are some of the factors that will provide opportunities for key players in the North America electric massagers market during the forecast period.
Market Competition
Panasonic Corporation, MedMassager, Joicom Corporation, Shenzhen Relcare Electronics, LURACO Technologies Corporation, Dr. Physio, Omron Corporation, Medisana GmbH, and others are among the key players in the global electric massagers market.
Growing demand for electronic products that combine aromatherapy and heat to promote relaxation, as well as an increase in the potential application of electric massagers for treating nervous irritability and other stress-related problems such as insomnia and headaches, are some of the key factors driving the global electric massagers market’s growth.
Furthermore, the growth of the electric massagers market is attributed to consumers in developing countries becoming more exposed to the concept of leisure therapy as well as treating their symptoms of pains and strains as an alternative to medicines.
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Key Segments Profiled in the Electric Massagers Industry Survey
Product Type:
- Back & Body Massagers
- Leg & Foot Massagers
- Neck & Shoulder Massagers
- Head Massagers
- Others
End-User:
- Residential
- Commercial
Sales Channel:
- Store-Based Retailing
- Hypermarkets/Supermarkets
- Convenience Stores
- Specialty Stores
- Independent Stores
- Online Retailer
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