Beta-glucan is a dietary fiber which is found in natural products such as barley, oats and some mushrooms. Beta glucans are soluble fibers that are present in the cell wall of the oat kernel. Beta-glucan helps to lower cholesterol, which further aids in decreasing the risk of heart diseases. This health claim is approved by the United States Food and Drug Administration (FDA), European Food Safety Authority (EFSA), and Health Canada. Owing to the health benefits, oat beta-glucan is used in several industries such as dietary supplement, pharmaceutical, animal nutrition, cosmetics, etc.
Increasing Demand for Natural Products Drives the Oat Beta-Glucan Market
The high popularity of oats among the consumers is anticipated to serve as a driver for oat beta-glucan. In recent years, there has been a big change in the consumption habits of consumers. The demand for clean-label ingredients is increasing all across the globe. The consumers are demanding products that have a simple and natural ingredient list and at the same time prefer the products that satisfy the taste as well as the nutritional needs of the body. Thus, the manufacturers in the food, beverage, and dietary supplement industry are trying to incorporate natural ingredients to develop the products according to the consumer requirements without any compromise on the taste on the finished product.
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The oat beta-glucan serves as a good natural ingredient which is aligned with the current market needs. Oat beta-glucan has neutral taste and colour, and therefore, does not affect the quality of the final product. Also, oat beta-glucan helps to boost immunity. Some research studies have indicated that beta-glucan can help to deal with health problems such as asthma, allergies, diabetes, high cholesterol, etc. Thus, the various health-benefits and high popularity of oats are estimated to propel the oat beta-glucan market.
Oat Beta-Glucan Market: Regional Analysis
The demand for oat beta-glucan is anticipated to increase in the North America region. The increasing demand for health food products and natural cosmetics are a few drivers for the increase in demand for oat beta-glucan. According to the Centers for Disease Control and Prevention, in the US, about 610,000 individuals die due to heart diseases every year and is the leading cause of death among men as well as women. Thus, the demand for heart health supplements is estimated to increase, which creates the opportunity for the manufacturers of oat beta-glucan.
Oat Beta-Glucan Market: Key Participants
Some of the key market players in the Oat Beta-Glucan market are:
- Koninklijke DSM N.V.
- Naturex
- Garuda International, Inc.
- Ceapro Inc.
- Tate & Lyle PLC
- Fazer
The research report presents a comprehensive assessment of the Oat Beta-Glucan market and contains thoughtful insights, facts, historical data, and statistically supported and industry-validated market data. It also contains projections using a suitable set of assumptions and methodologies. The research report provides analysis and information according to market segments such as nature and end-use.
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Oat Beta-Glucan Market Segmentation
The Oat Beta-Glucan market can be segmented on the basis of nature and end-use-
The oat beta-glucan market can be segmented on the basis of nature as:
- Organic
- Conventional
The oat beta-glucan market can be segmented on the basis of the end-use as:
- Food and Beverage
- Pharmaceutical
- Nutraceutical
- Dietary Supplements
- Cosmetic and Personal Care
- Animal Nutrition
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