The business intelligence market is expected to rise at a CAGR of 7% throughout the forecast period. The valuation of the business intelligence market is projected to reach US$ 52.6 Bn by 2032 from US$ 26.7 Bn in 2022.
The demand for business intelligence is predicted to rise as a result of various factors such as an increased focus on digital transformation, increased investments in analytics, increased demand for data visualization dashboards, increased cloud use and increased data generation.
As per the latest business intelligence market adoption trends, cloud computing and big data analytics have gained traction in recent years. As a repository for structured and unstructured data, cloud computing is seen as a suitable platform for providing BI applications. Studies by FMI have indicated that big data technology has enabled these tools to analyze vast amounts of data in order to provide businesses with actionable insights that help them evaluate opportunities and improve marketing strategies.
The widespread use of social media and other internet services, such as over-the-top services and e-commerce, which generate massive volumes of heterogeneous data, is expected to boost the business intelligence market size.COVID-19 has heightened the requirement for all businesses to put their data to work in order to speed up decision-making. A thorough business intelligence approach can assist organizations in defining suitable metrics to better withstand a crisis, which can be a silver lining for many enterprises during these trying times.
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Business intelligence allows firms to examine their operations more closely by identifying what they are doing well and where they may improve, positively impacting the business intelligence adoption trends. The goal of business intelligence is to use data to create better and more profitable decisions.
For small and mid-sized businesses, the cost of adopting business intelligence infrastructure is a major problem. In addition, the business intelligence market growth is anticipated to be hindered by a lack of competent data science specialists, consulting analysts, and professional IT experts.
Key Takeaways
- By deployment model, the cloud segment of the business intelligence market is expected to advance at a CAGR of 6.4% throughout the forecast period.
- The FMI study indicates that the US business intelligence market is projected to reach a valuation of US$ 18.3 Bn by 2032.
- Due to the increased requirement for workforce management, the HR business function segment is expected to develop at a faster rate during the projection period. Several firms are implementing business intelligence technologies to allow HR managers to make real-time personnel decisions.
- The solutions segment is projected to grow at a CAGR of 6.9% throughout the forecast period.
Competitive Landscape
As per the business intelligence market analysis by FMI, Strategic alliances, partnerships and affiliations, and mergers and acquisitions are just a few of the basic business tactics used by the business intelligence market participants to improve their market position in a fiercely competitive and segmented industry.
To enhance their products in the market, business intelligence suppliers have used a variety of organic and inorganic growth techniques, such as new product launches, product upgrades, partnerships and agreements, business expansions, and mergers and acquisitions. Google, Salesforce, Oracle, Qlik, Board International, Infor, SAP, AWS, Sisense, MicroStrategy, DOMO, TIBCO, Yellofin, Teradata, Information Builders, IBM, and Microsoft are the major vendors in the global business intelligence market.
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Recent Developments
Sandbox, a new tool on the Domo platform, was announced in September 2021 by Domo, Inc. It’s utilized to help customers create and promote content for production in a variety of industries.
IBM Corporation and SAP SE have teamed up to develop creative solutions to deliver intelligent technology and apps for data-driven insights in June 2020. The organizations are likely to use SAP’s business technology platform & Intelligent Suite, as well as IBM’s artificial intelligence, machine learning, analytics, and automation technologies as part of this agreement.
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