In the context of this study, wearable fitness trackers are technologically based items that offer a range of fitness tracking and health monitoring alternatives to people who are health conscious. In addition, a key driver supporting the growth of the worldwide wearable fitness tracker market in terms of value is the availability of technology-based smart wearable devices for monitoring fitness activities.
The wearable computing devices market size is expected to increase during the projected period as they assist clinicians in remotely monitoring patient health. Consumer interest in smart fitness gadgets is increasing since they aid in the prevention of mortality caused by illnesses such as diabetes, heart disease, obesity, and asthma. Furthermore, as a result of these reasons, demand for wearable computing devices is expected to expand over the forecast period. As a result of increased demand for health monitoring, the wearable computing devices market share is expected to grow.
Smart watches, smart contact lenses, smart glasses, smart fabrics, and e-textiles are some of the examples of wearable technology. Sales of wearable computing devices are expected to increase throughout the projection period as a consequence of the advantages and broad variety for consumers. Some of the features of wearable computing devices that are driving market expansion include real-time data provision, local storage, and portable design.
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Wearable computing devices leading companies are also introducing wearable devices that can link to smartphones. Furthermore, the demand for wearable computing devices has increased noticeably in the domains of health and fitness, medicine, gaming, music, transportation, and education. Customer apathy and data security concerns are important impediments to the expansion of the wearable computing device market.
Key Takeaways from Wearable Computing Devices Market
- North America is one of the most appealing markets for wearable computing devices, with the United States leading the way. The United States is expected to occupy more than 19.6% of the market for wearable computing devices.
- With a CAGR of 19% over the forecast period, China is expected to have the biggest development potential in the wearable computing devices market.
- Following China, the India wearable computing devices market is expected to grow at an 18% CAGR during the forecast period.
- With a 27% market share, the ear worn segment dominates the wearable computing devices market.
- With a 22.3% market share, the fitness tracker category ranks second in the wearable computing devices market. The growing popularity and accessibility of fitness trackers among the general public is driving this increase.
- With a 30.9% market share, the fitness and wellness segment lead the wearable computing devices market.
“The leading manufacturers of wearable computing devices are focusing on industry-specific wearables. They are also integrating wearable technology with management systems like as customer relationship management (CRM) and facial recognition to ensure effective communication.” – FMI Analyst
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Competition Landscape in the Wearable Computing Devices Market
The wearable computing devices market is very fragmented and competitive. These devices are in greater demand in the healthcare industry due to rising fitness awareness. Additionally, as consumers’ purchasing power rises in emerging countries, wearable technology’s multiple applications present tremendous growth opportunities. The competition in the market is also increasing as new competitors enter the sector.
Key players in the wearable computing devices market includes Apple Inc., Adidas AG, Nike Inc., Samsung Electronics Co. Ltd., Fitbit Inc.
Recent Developments in the Wearable Computing Devices Market:
- In may 2020 – Garmin unveiled the Quatrix 6X Solar, the latest addition to its new nautical GPS smartwatch series, which features a transparent solar charging display that harnesses the sun’s energy to extend battery life.
- In January 2020, Nuheara, a smart-hearing company, debuted their IQbuds2 MAX earbuds. This device combines Active Noise Cancellation with the ability to modify and improve the wearer’s soundscape. Customers can also personalize their acoustic environment with this device.
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Wearable Computing Devices Market by Category
By Product Type:
- Smartwatches
- Head Mounted Displays
- Smart Clothing
- Ear Worn
- Fitness Trackers
- Body Worn Camera
- Exoskeleton
- Other
By Application:
- Fitness and Wellness
- Medical and Healthcare
- Infotainment
- Industrial and Defense
- Other
By Region:
- North America
- Latin America
- Europe
- South Asia
- East Asia
- Middle East & Africa
- Oceania
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