The France culinary tourism market is poised to reach a valuation of US$ 29,917 Mn in 2022. Sales are projected to increase at a 16.5% CAGR during the forecast period (2022-2032).
Decreasing rate of unemployment in France due to the culinary tourism, surge in the number of travelers and food enthusiasts, and growing trend of wine making and culinary classes are some of the factors driving demand in the France culinary tourism market.
Major France culinary tourism players are promoting the French food legacy through online and social media channels. The inclusion of wine, wine-making and wine tasting in France culinary tourism package appeals to foreign travelers.
The demand is also being driven by the cooking lessons that are being given in some parts of France. The French government is taking these steps to encourage the French culinary tourism industry.
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For instance, to promote growth of culinary tourism industry, the French government provides funding for regional and small restaurants, hotels, and cafés. New entrepreneurs are also being supported by the government. Due to this, French restaurants and cafés are more driven to serve regional specialties prepared using products and essence available there.
“Government is taking initiatives to encourage the use of safe ingredients which are not frozen. They also promote and market the France culinary tourism market worldwide”- Says the FMI analyst.
Key Takeaways:
- By activity type, food festivals segment is likely to be the most remunerative in the France culinary tourism market through 2032.
- Based on booking channel, the online booking segment is poised to exhibit strong growth during the forecast period.
- By tourist type, international tourists’ category will account for the largest revenue share in the market.
- Based on age group, 26-35(millennials) aged people often travel to France to enjoy the culinary tourism experience.
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Who is Winning?
Leading players of France Culinary Tourism are focusing on promotional strategies and they are doing business with small local restaurants and cafes to improve sales in the market.
Major players present in the France Culinary Tourism market are Flag Travel Holidays, My French Voyage, Contiki, Provence Small Group Tours, Food N’ Wine Vacations, So Provence So Alps! Blue-Roads Touring, Exodus Travels, Back-Roads Touring, Scenic Luxury Cruises & Tours, Avalon Waterways, A-ROSA, CroisiEurope River Cruises, Omega Tours, UTracks, Food N’ Wine Vacations among others.
Get More Valuable Insights
Future Market Insights, in its new offering, provides an unbiased analysis of the France culinary tourism market, presenting historical demand data (2017-2021) and forecast statistics for the period from 2022-2032. The study divulges compelling insights on the France culinary tourism by activity type (culinary trials, cooking classes, restaurants, food festivals and others), by booking channel (phone booking, online booking, and in person booking), by tourist type (domestic and international), by tour type (independent traveler, package traveler and tour group) , by consumer orientation (men and women) by age group (15-25 years, 26-35 years, 36-45 years, 46-55 years, and 66- 75 years) & region – Forecast to 2017 – 2032.
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