The global immune health supplements market is expected to grow at a CAGR of 10.2% from 2022 to 2032. The market is expected to reach a valuation of approximately US$ 61.0 Bn by 2032.
Governments of various countries are helping manufacturers by publicizing the health advantages of immune health supplements. Government support for promoting the inclusion of fiber elements in food items has prompted producers to turn to fiber-based food supplements.
Furthermore, numerous government and private firms across the world are creating marketing campaigns to promote the use of immune health supplements to manage and prevent diseases & lower the occurrence of numerous chronic health issues.
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Immune health supplements are natural ingredients that are manufactured by many regulatory authorities, including the European Food Safety Authority (EFSA) in Europe and the Food and Drug Administration (FDA) in North America, which are becoming more restrictive regarding the ingredients used in food products and their appropriate labeling in order to encourage organic or natural foods for better consumer health.
Besides, rapid digitization has led to a high level of online retailing adoption in developing countries like India. Online sales through e-commerce have put a lot of pressure on the sector and allowed it to flourish in a new way with the development of a better sales channel. Convenience linked with easy access and payment options for online purchases, free home delivery, and return or exchange policies are also expected to boost immune health supplements market expansion to a great extent in India.
Key Takeaways from Immune Health Supplements Market Study
- The North America immune health supplements market is predicted to generate a share of more than 32% during the forecast period.
- The global immune health supplements market exhibited growth at a CAGR of 9.3% in the historical period from 2017 to 2021.
- Top 3 countries in the global immune health supplements market are likely to account for a share of 31.4% in the assessment period.
- Based on form, the powder segment is projected to remain at the forefront in the global immune health supplements market in the forthcoming years.
- By product type, the vitamins & minerals segment is estimated to dominate the global immune health supplements market in the forecast period.
“Owing to rising health concerns, consumers are rapidly inclining towards the consumption of those products that would provide them with immunity-boosting properties. This factor is projected to drive growth in the immune health supplements market,” says a Future Market Insights analyst.
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Competitive Landscape: Immune Health Supplements Market
Recognizing the increased demand for immune health supplements, many large dietary supplement firms have entered the immune health supplements market. Numerous significant businesses in the food and beverage sector are also forming strategic alliances, mergers, and acquisitions with immune health supplement producers in order to develop innovative products and achieve a greater share in the immune health supplements market.
Some of the leading companies present in the global immune health supplements market include Bayer AG, Pfizer Inc., Sun Pharmaceuticals Industries Ltd., Swisse Wellness Pty Ltd., GlaxoSmithKline Inc., Abbott Laboratories, Amway Corp, The Nature’s Bounty Co., Herbalife Nutrition of America, Inc., Himalaya Global Holdings Ltd, American Health, Unilever, Sanofi, Danone SA, and Nestle SA among others.
Explore More Valuable Insights on Immune Health Supplements Market
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The study offers compelling insights based on the form (powder, liquid, capsules & soft gels, tablets, pills, gummies, and bars), based on product type (vitamins & minerals, amino acids & proteins, herbal supplements, probiotic supplements, amino acids & proteins, omega 3 fatty acids, and others), based on customer orientation (men, women, senior citizen, and others) and based on sales channel (hypermarkets/supermarkets, pharmacies & drug stores, convenience stores, departmental stores, online retail stores, and others), across seven major regions of the world.
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Immune Health Supplements Market Outlook by Category
By Product Type:
- Vitamin & Mineral Supplements
- Herbal Supplements
- Probiotic Supplements
- Amino Acids & Proteins
- Omega 3 Fatty Acids
- Others
By Form:
- Powder
- Liquid
- Capsules & Soft Gels
- Tablet
- Pills
- Gummies
- Bars
By Customer Orientation:
- Men
- Women
- Senior Citizen
- Others (Kids & Toddlers)
By Sales Channel:
- Hypermarkets/Supermarkets
- Convenience Stores
- Departmental Stores
- Pharmacies & Drug Stores
- Online Retail Stores
- Others
By Region:
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- Middle East and Africa
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Future Market Insights, Inc. (ESOMAR certified, Stevie Award – recipient market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.
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