The global spreadable fats market size is estimated to grow from US$ 17,637.80 Mn in 2023 to US$ 28,730.12 Mn by 2033. Overall demand for spreadable fats is projected to grow at a CAGR of 7% during the forecast period (2023-2033).
As per Future Market Insights (FMI), growing demand for organic and plant-based spreadable fats due to increasing health consciousness among consumers and the growing trend of veganism will drive the demand in Europe.
The trend of veganism is gaining momentum across European countries like the U.K., Germany, and France, as people are becoming aware of animal cruelty, environmental issues, and health concerns associated with animal-based food products. This, in turn, is prompting consumers to switch to plant-based spreadable fats such as margarine, butter, cream cheese, and others.
Furthermore, spreadable fats made from organic sources have become accessible due to improvements in production processes and a rise in the number of brands providing organic spreadable fats. The increasing availability of organic spreadable fats at affordable prices is expected to further drive the Europe spreadable fats market in the next ten years.
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Companies based in Europe are investing in research and development to innovate new products which are free from hydrogenated oil and low in trans fats. They are offering a variety of flavors, textures, and tastes to appeal to different consumers. These developments are also expected to fuel the growth of the Europe spreadable fats market.
Key Takeaways from the Spreadable Fats Market
- The spreadable fats market in Europe is likely to witness a robust growth rate during the forecast period.
- The U.K. spreadable fats market is expected to witness moderate growth during the forecast period.
- Germany is expected to lead the Europe spreadable fats market, accounting for around 50% market share during the forecast period.
- Growing demand for organic and plant-based products is likely to drive the demand for spreadable fats in Europe.
“Rising inclination towards organic and plant-based spreadable fats in Europe will drive sales during the forthcoming decade. Hence, key manufacturers are investing in research and development activities to innovate new products.”– Says an FMI Analyst.
Competition Landscape in the Spreadable Fats Market
Key players in Europe spreadable fats market are focusing on numerous key strategies such as new product launches, expansions, joint ventures, partnerships, mergers, and acquisitions to expand their footprints in the market. Additionally, they are also investing in research and development practices to diversify their product portfolio and introduce innovative products to attract customers.
Danone, Biotiful Dairy, and Richardson Milling Company are the key players in the Europe spreadable fats market
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Recent Developments
- In January 2021, Danone’s introduced plant-based So Delicious Dairy Free product line which includes shredded and sliced cheeses, as well as creamy spreads.
- In 2019, Violife developed vegan butter fortified with B1, B2, B6, and B12 vitamins. This new buttery spread is called Vioblock and is the first vegan butter to be launched by the company.
- Recently, BIOTIFUL Dairy, the UK’s market leader in gut-friendly kefir beverages and nibbles, introduced Kefir Cheese. The variety, the first of its sort in the UK, is expected to revolutionize the soft cheese market.
Spreadable Fats Market by Category
By Product:
- Butter
- Cheese
- Cream
- Plant Derived Spreads
- Others
By Source:
- Plant
- Soya Milk
- Peanut
- Hazelnut
- Animal
- Cow Milk
- Camel Milk
- Goat Milk
- Buffalo Milk
By End User:
- Commercial
- Domestic purpose
By Distribution:
- Hypermart /Super Mart
- Convenience Stores
- Online Stores
- Others
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Frequently Asked Questions
- How big is the spreadable fats market?
- At what rate is spreadable fats market expected to rise?
- Which are the major countries driving demand for spreadable fats market?
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About Future Market Insights (FMI):
Future Market Insights, Inc. (ESOMAR certified, Stevie Award – recipient market research organization, and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel, and End Use over the next 10 years.
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