The confectionery flexible packaging market for sweets is expected to reach $5.9 billion in 2022, with a projected compound annual growth rate (CAGR) of 3.2%. By 2030, the market for flexible packaging for sweets is anticipated to reach US$ 7.6 billion.
The expansion of the confectionery flexible packaging market is driven by improved food processing and the growing consumer demand for snacks and nibbles, particularly in regions like Asia Pacific, the Middle East, and Africa. Enhanced product selections and a wider range of packaging options are attracting customers to the confectionery market.
The COVID-19 pandemic has significantly influenced the demand for confectionery, as food and snack delivery became vital for people confined to their homes. E-commerce platforms, in particular, played a key role in advancing snack delivery. The entry of major food and grocery delivery companies in 2020-2021 resulted in a substantial increase in the demand for confectionery. As long as this trend continues, the need for flexible packaging for confectionery is expected to grow in the coming years.
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In response to the increasing consumer demand for environmentally friendly food and packaging, manufacturers are under pressure to provide recyclable confectionery packaging. The concern for animal welfare, health benefits, and climate change has driven the American population’s interest in veganism from 1% in 2014 to over 10% in 2020. The HORECA (Hotel/Restaurant/Café) industry worldwide has taken note of this trend, with snack and confectionery manufacturers developing vegan products and avoiding the use of animal-derived ingredients to appeal to this niche market.
The vegan confectionery market is expected to be highly profitable and presents opportunities for snack and confectionery packaging manufacturers. This trend is projected to boost sales for flexible packaging in the candy industry.
According to analysts from FMI, the market will continue to grow until 2030, driven by advancements in packaging technology and the increasing demand for recyclable and leak-proof confectionery packaging.
Key Takeaways:
- Based on product type, sales in the films and wraps segment are forecast to increase at a 2.5% CAGR through 2030.
- Demand for bioplastics will increase by 1.4x over the assessment period.
- In terms of applications, sales in the jelly segment will grow at a 5.8% CAGR over the forecast period.
- Demand for confectionery flexible packaging in the U.S. will increase at a 2.9% CAGR through 2030.
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Total confectionery flexible packaging consumption in Europe will reach 1.5 Mn Tonnes in 2022.
Competitive Landscape
Confectionery flexible packaging manufacturers are introducing innovative and recyclable materials and formats to improve sales across the globe. They are also investing in mergers, acquisitions and collaborations to gain a competitive edge in the market. For instance:
- In May 2022, the Italian Cama group is expected to demonstrate technologically advanced confectionery packaging machinery at IPACK-IMA 2022, which is expected to bring a technological revolution in packaging.
- In January 2022, Amcor plc undertook customer perception on confectionery packaging and is now developing paper-based packaging products for the same market.
Key Players:
- WestRock Company
- DS Smith plc
- Sonoco Products Company
- Amcor plc
- Huhtamaki Oyj
- Constantia Flexibles Group GmbH
- Ahlstrom-Munksjö Oyj
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Confectionery Flexible Packaging Market by Category
By Product Type:
- Films & Wraps
- Pouches
- Sachets & Stick Packs
- Tubes
- Laminates
By Material Type:
- Plastics
- PE
- PP
- PET
- PVC
- PA
- EVOH
- Bioplastics
- PLA
- PHA
- Starch Based Plastic
- Cellulose Fibers
- Other Plastics
- Paper
By Application:
- Chocolate
- Candy & Toffees
- Gum
- Jelly
- Snack Bars
- Biscuits
- Rest of Others
By Region:
- North America
- Latin America
- Europe
- Asia Pacific
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