In North America, the demand for Baby Bottles is soaring due to the prevalence of long working hours and an increasing number of women joining the workforce. While the World Health Organization promotes breastfeeding for newborns’ nourishment, manufacturers are developing nourishing milk formulae as an alternative to address various breastfeeding challenges faced by working women, leading to additional demand for baby bottles.
Driven by these factors, the North America baby bottle market is expected to witness substantial growth, projected to expand at a promising CAGR of 4.9% during the forecast period.
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East Asia Takes the Lead: Rising Breastfeeding Issues and E-Commerce Expansion Boost Baby Bottle Market
The baby bottle market is anticipated to be led by East Asia, where the prevalence of breastfeeding issues and busy work lifestyles drive the demand for baby bottles. With the region experiencing a surge in the number of newborns and rapid expansion of e-commerce platforms, the East Asia baby bottle market maintains a prominent market share, closely followed by North America.
South Asia Emerges as a Rapidly Progressing Market: Innovations in Materials and Packaging Drive Growth
Meanwhile, the South Asia baby bottle market is swiftly progressing. Innovations in product materials and packaging are expected to play a pivotal role in driving the market to new heights, catering to the evolving needs of consumers in the region.
The global baby bottle market size is expected to reach US$ 4.11 Billion by the end of 2027. According to a study by Future Market Insights (FMI), the market will show a steady rise at a CAGR of 4.7 between 2022 and 2027. According to the report, new baby born growth rate, high adoption of babies and increasing working women creates demand for baby bottles across the globe.
The report offers a comprehensive view of the market, covering key growth drivers, restraints, opportunities, and prevailing trends. It uses unique research methods to offer the most accurate analysis of the market.
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It includes in-depth insights into the baby bottle market. Some of these are:
- The estimated value of the baby bottle market was at ~US$ 4,104 Mn in 2019. Through the course of the report’s forecast period, the market is exhibited to show a steady pace of growth.
- Regionally, East Asia dominates the baby bottle market globally.
- South Asia emerges as one of key markets owing to number of working women and the need of baby products, especially baby feed bottle.
- Growth of online sales channel is expected to boost the sales of baby bottle over the forecast period.
- Key players are likely to focus on new product innovation such as innovative design, feature, material etc. to stay relevant in developed markets.
Plastic Baby Bottle Currently on Demand
Based on the product type, the plastic baby bottle segment holds the major market share in the global baby bottle market. Baby bottle which are also available in glass and stainless steel, does not attract consumers at bulk. Plastic baby bottle are available at both, online and offline sales channel and furthermore, lightweight property of the bottle makes it the largest segment as compared to glass or stainless steel.
Major production of plastic baby bottles by the manufacturer fuel the market for higher sales. Furthermore, low price of plastic baby bottles as compared to glass or stainless steel propel the market for further growth. Increasing use and growing demand for plastic baby bottles hold the highest value share in the global market and also anticipated to grow at highest CAGR during the forecast.
Who is Winning?
Some of the leading players operating in the baby bottle market are Mayborn Group Limited, BABISIL, Pigeon, Handi-Craft Company, Munchkin, Artsana USA Inc, Novatex North America, Linyi Shansong Biological, Narula Overseas Industries Pvt. Ltd, Linco Baby Merchandise Work’s Co., Paul Manufacturing Company, Alpha Baby Care Co., Bonny Baby Care Pvt. Limited. As a result of increasing competition, companies are focusing on expanding their product portfolio with new innovation. In addition to this, mergers and acquisition remains a popular strategy among market players. Companies intend to expand their regional footprint through strategic collaborations.
- In Nov. 2019, Bazooka Candy Brands, a division of The Topps Company, had launched a new baby bottle with different flavors: blue raspberry, strawberry, watermelon and berry blast.
- In Feb 2019, a London-based creative studio Blond had designed a hygienic bottle made of silicone
Market Segmentation
The global baby bottle market is segmented in detail to cover every aspect of the market and present complete market intelligence to readers.
Material
- Plastic
- Stainless Steel
- Others
Capacity
- Less than 3 oz
- 3-6 oz
- 6-9 oz
- More than 9 oz
Price Range
- High/ Premium
- Mid-Range/ Economy
Sales Channel
- Wholesaler/ Distributor
- Hypermarket/ Supermarket
- Specialty Stores
- Convenience Stores
- Drug & Pharmaceutical Stores
- Online Stores
- Others
Region
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- Middle East & Africa
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Future Market Insights, Inc. (ESOMAR certified, Stevie Award – recipient market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.
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