The Low-calorie Jelly Market is expected to reach a market valuation of US$3.2 Billion by the year 2023, accelerating with a CAGR of 6.2% with a valuation of US$ 5.8 Billion by 2023 to 2033.
However, the vitamin and minerals market overall has observed a pulling down in sales, the introduction of jelly forms for the health aid has led to a sense of better flavor and an easy-to-take form resulting in augmented growth, especially in adult consumers.
Additionally, the increasing trend of “Non-Gmo” and gluten-free supplements from the food industry and rapid developments in the pharma industry are projected to drive the demand for the Low-calorie jelly market globally.
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Reliability, Wellness, and Quality Conscious Consumers are Driving Demand for Low-calorie Jelly Market
With increased consumer concern regarding nutrition, the demand for diet products and zero-calorie or calorie-reduced foods has increased. Hence, the diet/light segment is expected to continue an upward trend, along with new categories of products containing specific ingredients to burn calories and suppress the appetite.
Moreover, better-informed consumers tend to demand quality for both products and processes. Additionally, modified diets are in demand to increase the bioavailability of micronutrients in food at the individual/household level
The Changing Food Landscape Demands Urgent Adaptation, hence Increasing Demand for Low-calorie Jelly
Manufacturers nowadays describe Low-calorie jelly as treat foods that serve as stress relievers or rewards. They are becoming gradually popular, exclusively as more people move to cities and have busy regimes, where food often offers rewards towards instant satisfaction and emotional breaks.
Moreover, digital platforms are likely to change consumption behaviours by gradually providing consumers with consistent and high-quality food, consumption data, and speed of delivery. While technologies are enabling increased food transparency and accessibility in urbanized areas, the increase in low-end discounters and price transparency can enable food access in low-income neighborhoods and communities.
The US and Canada Demand Outlook for Low-calorie Jelly Market
In terms of sales, the North American market is projected to take the lead in the global target market. The rising use of the demand for animal gelatin-free or vegetarian sweets has increased expressively over the years is expected to fuel revenue growth of the target market.
The inherent gluten-free nature of jelly is utilized by several producers to champion the product. These added advantages are expected to fuel the growth of the Low-calorie jelly market across geographies in the US and Canada.
Furthermore, rising health consciousness is expected to help revenue growth in the North American Low-calorie jelly market over the forecast period, resulting in increased demand for Low-calorie jelly in bakery and confectionery applications.
Europe Low-calorie Jelly Market Outlook
Over the forecast period, the European Low-calorie jelly market is projected to expand at a moderate pace. Manufacturers are focusing on launching new and innovative forms for example- vitamin-enriched products designed to appeal to moms, and even electrolyte-enhanced jelly for the athletically inclined.
The market for Low-calorie jelly is projected to see prompt growth during the forecast period triggered by investments done by market players in advertising campaigns, social media marketing and promotional activities.
Low-calorie Jelly Market: Key Players
Some of the key players manufacturing Low-calorie jelly are as follows-
- Lotte
- Mondelez Inc.
- Ferrara Candy Co.
- Mars Inc.
- Surya Foods (Priyagold) Pvt Ltd.
- DS Foods
- Nestlé S.A.
- DeMet’s Candy Co.
- Others
The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides an in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments.
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The report also maps the qualitative impact of various market factors on market segments and geographies.
Low-calorie Jelly: Market Segmentation
On the basis of Nature:
- Organic
- Conventional
On the basis of Form:
- Solid Candy
- Striped Candy
- Layered Candy
- Filled Candy
On the basis of Packaging:
- Paper Bags
- Tin
- Bottles and Jars
- Stand-up Pouches
- Cartons
On the basis of Distribution Channel:
- B2B
- B2C
- Direct Sales
- Modern Trade
- Convenience Stores
- Departmental Store
- Specialty Store
- Online Retailers
- Other Sales Channels
Based on the Region:
- North America
- U.S. and Canada
- Latin America
- Mexico, Brazil, Peru, Chile, Argentina and others
- Western Europe
- Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg
- Eastern Europe
- Poland and Russia
- Asia Pacific
- China, India, Japan, South Korea, Malaysia, Indonesia, Australia, and New Zealand
- The Middle East and Africa
- GCC, Southern Africa, and North Africa
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