The Flooring and Carpet Market is highly competitive in which customers are expecting superior product performance at low cost. Further, companies are offering customization according to customer specific requirements apart from offering standard sized products – e.g., manufacturers are offering customized carpet tiles, customized colored and print rugs etc.
Moreover, manufacturers have started offering customized 3D floors including images of customers favorite location, ocean motif etc. Companies are also offering financing options as well as loyalty programs to end users by providing discounts on installation, cleaning and maintenance costs which would increase the demand for flooring and carpets in the foreseeable future.
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The flooring and carpet sales will grow at a healthy CAGR of over 5.1% through 2031, despite a period of muted growth in 2020, according to a latest study by ESOMAR-certified market research firm, Future Market Insights. The study tracks flooring and carpet sales in 20+ countries, offering a lucid analysis on how growth will unfold.
Among countries in the Middle East, Saudi Arabia is estimated to account for majority in terms of revenue share at 33.7%, followed by Egypt and Turkey. Qatar and Kuwait markets are expected to expand at a CAGR of 9.4% and 8.7% respectively, and expected to register higher growth in terms of value over the forecast period.
The study reveals that sustainability has come to the forefront rather than an afterthought as a legion of carbon-conscious consumers demands products which are in line with issues they care about. Sustainability is an irrefutably significant thought for designers and architects, as well as for the customers they design for. Due to the insignificant waste that produce in installation of flooring and carpet, choosing them for further design implies the companies as of now on the way to sustainability.
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Moreover, introduction of plant fibers such as sea grass and sisal aimed at eco-friendly appeal and use of chemical additives in fiber materials to impart flame retardant, anti-microbial, pest repellant properties etc. In terms of carpet manufacturing technology, tufted, woven and needle felt types are employed, of which tufted type is being used primarily.
Currently, modular carpets and carpet tiles have become increasingly popular, especially for application in commercial spaces, hospitality, and in healthcare and hospitals due to easier installation and significant degree of customization with respect to material and size. Further, many flooring and carpet manufacturers globally are using bitumen and PVC in their flooring and carpet backing, which help the manufacturers to reduce expenses.
FMI in its latest study has forecast the market to rise at a CAGR of 5.1% between 2021 and 2031.
Key Takeaways from the Flooring and Carpet Market Study
- Application in education, hospital and healthcare sectors will continue to create sustained opportunities for flooring and carpet industry manufacturers during the forecast period
- Modern aesthetics, durability, and easy maintenance key influencing factors for consumers
- Increasing tourism, planned world events such as Qatar FIFA World Cup 2022, ICC Cricket World Cup 2023, etc. are expected to fuel continuous revenue growth of hospitality and retail segments in Middle East and South Asia, thus in turn driving demand for flooring and carpets in the region.
- Hospitality and retail segments typically witness stronger growth as compared to other applications due to demand based on a shorter lifecycle and more renovation.
- Public, manufacturing, and industrial segment is expected to grow in terms of revenue, backed by robust foreign investment and government investment in infrastructure.
- US holds the largest share in the global flooring and carpet market owing to rapidly expanding hospitality as well as retail business and commercial sector in the region.
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Who is winning?
Some of the key players operating in the flooring and carpet market are Mohawk Industries Inc., Interface Inc., Beaulieu International Group N.V., Tarkett S.A., Balta Group, Shaw Industries Group Inc., ALSORAYAI Group, Forbo Holding AG, Armstrong World Industries LLC, Gerflor Group, Oriental Weavers Group, Al Abdullatif Industrial Investment Company (AIIC), Polyflor Ltd., Brintons Carpets Limited, Milliken & Company Inc., and Betap Tufting B.V.
- On October 2020, Interface Inc. launched its first carbon negative carpet tile styles “Embodied Beauty” with the idea of working in alignment with nature. This would help the company to be consistent in its mission of Climate Take Back to lower the carbon footprints of its products.
- On 10 July 2020, Tarkett S.A. entered into a strategic partnership with Clean Hospitals with an objective to contribute in the improvement of hospital hygiene and to promote effective, and sustainable based cleaning guidelines. This collaboration would bring improvement in environmental hygiene which is expected to benefit the public health by lowering rates of healthcare-associated infections and reducing antimicrobial resistance.
- On October 2020, in the 15th Annual w3 Awards Shaw Industries Group Inc. received Gold and Silver honors, by the Academy of Interactive and Visual Arts.
Key Segments
Flooring Type
- Carpets
- Tufting
- Woven
- Rugs
- Accent Rugs
- Area Rugs
- Other Rugs
- Artificial Grass
- Carpet Tiles
- Vinyl Flooring
- Laminate Parquet Flooring
Material Type
- Polypropylene
- Nylon
- Polyester
- Others
Application
- Residential
- Commercial Offices
- Retail
- Hospitality
- Healthcare and Hospitals
- Educational Institutes
- Automotive
- Industrial
- Others
Region
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Middle East and Africa (MEA)
- Oceania
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About Future Market Insights, Inc.
Future Market Insights, Inc. (ESOMAR certified, Stevie Award – recipient market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.
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