The market for tissue paper embosser machines is anticipated to expand at a CAGR of 4.9% from 2022 to 2032 as a result of rising hygiene awareness and demand. In 2022, the market is expected to be worth USD 1.6 billion. However, it is anticipated to increase in value to USD 2.56 billion by 2032.
The need for tissue paper has skyrocketed because to rising hygiene trends around the world, which has led to a booming market for tissue paper embossing machines. Customers want tissue papers that are sturdy but gentle, therefore the machines should be set to meet these requirements in addition to offering other benefits.
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Globally, the tissue paper market is growing substantially due to rise in consumer inclination towards hygienic products. The tissue papers are first embossed and then sold to the end consumers. The commercial embosser machines performs the embossing operation for the industrial production. Embossing of a tissue is a very delicate process which needs to be handled very carefully.
There are several factors which need to be considered while performing embossing on a tissue paper are ply bond, bulk, softness, attractive design, paper and basis weight, etc. In general terms, embossing is a technique to change the flat surface of any thin material to a shaped or three-dimensional surface. The embossing is sometimes done for the designing purpose. However, in most of the cases, it is done to change the physical characteristics of the material.
The embossing of tissue paper is performed to improve absorbency and flexibility but at the expense of the strength. Most tissue papers are embossed by the application of force which significantly affects the mechanical properties of the material.
Market Dynamics:
It is noticed that the tissue paper embosser machine market has gained traction in recent years due to the rise in disposable incomes of the middle-class households to spend more on the hygienic products. It is a mandatory process to be performed on the tissue paper to enhance its physical properties. Increasing demand for tissue paper is driving the tissue paper embosser machine market globally.
In recent years, it is observed that there has been a substantial increase in the number of tissue paper manufacturers across the world which further boosts the demand for tissue paper embosser machines. The main restraint in the tissue paper embosser machine market is the introduction of the alternative technology to enhance the properties of the tissue papers.
Also, the machine is unaffordable to most of the small tissue paper manufacturers due to high installation and maintenance cost. The latest trend observed in the tissue paper embosser machines market is the innovation in its design to increase suitability and performance of the machine.
It is also noticed that there are lots of opportunities available for the tissue paper embosser machine manufacturers in the developing region where the trend for hygienic products is growing like anything. The manufacturers could target these regions to increase their market share and footprint to remain competitive in the market.
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Regional outlook:
Geographically, the global tissue paper embosser machine market is segmented into following regions- North America, Eastern Europe, Asia-Pacific Excluding Japan, Japan, Western Europe, Latin America, Middle East and Africa. It is estimated that Europe followed by North America is the largest market for the tissue paper embosser machines.
The Western European market is dominated by the German and Italian companies. The companies based in these countries has noticeable market share in the tissue paper embosser machines market. Due to the high penetration of the tissue papers in the North American region, the demand for tissue paper embosser machines is growing at a decent rate.
In Asia Pacific region, the demand for hygienic products is increasing at a good CAGR value which will further increase the demand for these machines in the region. China and India are expected to dominate the region throughout the forecast period. The MEA and Latin America also offer untapped growth potential for the tissue paper embosser machine market in the coming years.
Tissue Paper Embosser Machine Market
Key players
Some of the key players in the global tissue paper embosser machine market are Barry-Wehmiller Companies, FABIO PERINI S.P.A., Cavalleri S.r.l., Industrial Engraving, LLC, American Thermoform Company, HCI Converting Equipment Company Ltd., Wenzhou Kingsun Machinery Industrial Ltd. and Margreiter-Technik Hans Hilscher GmbH.
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Market Segmentation
Tissue Paper Embosser Machine market segmentation by product type-
- Jaws Style Embossers
- Single Station Embossers
- Compact Unwind Embossers
- Two Station Embossers
- Three Roll Embossers
- Thermoformed Embossers
- Others
Author
Ismail Sutaria (Lead Consultant, Packaging and Materials) has over 8 years of experience in market research and consulting in the packaging & materials industry. Ismail’s strength lies in identifying key challenges faced by the client and offering logical and actionable insights to equip the clients with strategic decision-making power.
Ismail has been an instrumental part of several transformational consulting assignments. His key skills include competitive benchmarking, opportunity assessment, macroeconomic analysis, and business transformation advisory. Ismail is an MBA holder in Marketing and has a Bachelor’s Degree in Mathematics.
Ismail is a regular at industry conferences and expos and has been widely covered in electronic and print media. He is a Speaker at our upcoming Talk show – Rise of the Intelligent Packaging. Ismail has been quoted in leading publications, including the European Pharmaceutical Review and the European Adhesive Tape Association.
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