The period balm market is expected to grow at a compound annual growth rate (CAGR) of 4.7% over the course of the forecast period, from an anticipated US$ 3.7 billion in 2023 to a worth of approximately US$ 5.8 billion by 2033. Its parent market, the topical pain relief market, currently has a 30% to 40% market share.
Why do Women Prefer Period Balm Roller Stick Rapidly?
Several factors are attributed to the increased demand for period balm roller sticks. These factors are as follows:
- Ease of Application: Women are increasingly adopting roller sticks due to their mess-free and convenient method. It controls and targets specific areas, such as the abdomen and lower back, to reduce menstruation discomfort.
- Portable and Discreet: The roller sticks are portable, compact, and easy to carry in bags, purses, and pockets. The manufacturers offer customized and discreetly designed roller sticks to enhance consumers’ experiences.
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- Clean and Hygienic: Roller sticks promote cleanliness and hygiene. These roller sticks contain balm that reduces the risk of contamination and bot-exposed external elements.
- Precise Dosage Control: The roller sticks allow users to apply the desired amount of balm without wasting the quantity. These precise dosage controls enhance consumers’ experiences more effectively.
- Cooling and Warming Sensation: A few period balm stick rollers incorporate ingredients that produce a warm or cooling sensation. This additional relief helps from the period’s discomfort and enhances soothing experiences.
These are a few factors that rapidly prefer the demand for period balm stick rollers.
Key Takeaways:
- The period balm market is estimated to secure a CAGR of 4.7% with a valuation of US$ 5.8 billion during the forecast period.
- In the historical period, the market captured a valuation of US$ 3.5 billion in 2022 with a CAGR of 4% between 2018 and 2022.
- The United States dominate the global market by capturing a maximum share of 31.6% by 2033.
- With a share of 6.9%, Germany is significantly driving the global market during the forecast period.
- Japan is predicted to secure a share of 5.1% in the global market during the forecast period.
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How are Key Players Bringing Lucrative Growth in the Global Market?
The market is highly consolidated by the number of essential players globally. The key players heavily invest in research and development activities to develop innovative and improved products with better technologies. These players are trying to design and improve their products to attract consumers and boost sales volume.
The key players are adopting various marketing methodologies to fuel the global market at another level. These marketing methodologies include mergers, acquisitions, partnerships, and agreements.
These players advertise and market their products in online retailers, offline retailers, social media platforms, etc. They promote their brands to reach more relevant audiences through exhibitions, trade shows, podcasts, and seminars. Through their efforts and dedication, the market is estimated to expand its global reach during the forecast period.
Recent Developments in the Global Market are:
Earth Mama Organics announced its newly launched natural period balms by adding eco-friendly ingredients. The company promote hygiene by focusing on sustainability
Period Balm Market by Category
By Product Type:
- Roller Stick
- Gel
By Mode of Prescription:
- Over-the-Counter
- Prescription
By Sales Channel:
- Direct Sales
- Specialty Stores
- Pharmacy / Drug Stores
- Departmental Stores
- Online Retailers
- Other Sales Channel
By Region:
- North America
- Latin America
- Europe
- Asia Pacific
- Middle East and Africa
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