USA Label Applicators Market: A Vital Component of OTC Medicine Labeling for Consumer Clarity

In the USA Label Applicators Market, substantial growth is anticipated, with an incremental opportunity valued at US$ 196.2 million and a burgeoning CAGR of 3.1% expected for 2023. This surge is closely tied to the increasing popularity of over-the-counter (OTC) medicines, which have become a cost-effective and convenient choice for consumers and the healthcare system, contributing to the demand for precise and informative labeling in the pharmaceutical industry.

The Global Label Applicators Market is on a trajectory of substantial growth, with Future Market Insights (FMI) projecting a robust 4.3% Compound Annual Growth Rate (CAGR) from 2023 to 2033. Anticipated to surge from a market value of US$ 2,959.6 million in 2023 to an impressive US$ 4,489.5 million by 2033, this market showcases remarkable potential.

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In 2022, the industry was valued at US$ 2,816.6 million and is predicted to witness a Year-over-Year (YoY) growth of 5.1% in 2023. The food and beverage segment held a significant share of approximately 45.8% in 2022, reflecting its crucial role within the global market.

Pressure-sensitive labels, claiming a dominant market share of over 70.6%, lead the label applicators landscape and are projected to sustain growth at a nearly 4.4% CAGR over the forecast period. Technological strides and the rise of the Internet of Things (IoT) have amplified the demand for smart labeling solutions, capable of integrating real-time tracking, temperature monitoring, and authentication features, particularly within sectors like logistics and pharmaceuticals.

Moreover, the market is responding to the growing demand for environmentally-friendly labeling options, as manufacturers seek label applicators that facilitate the use of recyclable materials and biodegradable labels, aligning with evolving sustainability norms. With an estimated incremental growth opportunity exceeding US$ 1.6 billion and 1.6 times the current market value through 2033, the Label Applicators Market promises a lucrative and dynamic future.

Label Applicator Market: Segmentation & Analysis

The global market for label applicators is further segmented as per product type, process type, speed, application, and end use.

On the basis of product type, global market for label applicators is segmented into integrated automated, stand – alone, and semi – automated label applicators. On the basis of process type, the global label applicators market is segmented into wipe – on, air blow, and tamp blow.

On the basis of speed, the global label applicators market is segmented into 100 ipm – 500 ipm, 500 ipm-1000 ipm, 1000 ipm-1500 ipm, 1500 ipm – 2000 ipm, and 2000 ipm & above. On the basis of application, the label applicators market is segmented into bottles, vials, pouches, boxes & carton, trays, and others. Further, based on the end use, the global label applicators market is segmented into chemicals, personal care & cosmetics, food & beverages, pharmaceuticals, electrical & electronics, logistics & warehousing, and others.

The North America label applicators market Include country level analysis for the U.S. and Canada. The U.S label applicators market is expected to grow at a CAGR of 3.8% over the forecast period wherein stand-alone label applicators enjoy dominant share, by product type.

The Latin America label applicators market include country level analysis for Brazil, Mexico, Argentina and Rest of Latin America. The Brazil label applicators market is expected to expand at a CAGR of 4.5% during the forecast period. The Western Europe label applicators market include country level analysis for Germany, Italy, U.K., France, Spain, Benelux, Nordic and Rest of Europe. Germany and Italy account for a significant market share in the Western Europe label applicators market.

The Eastern Europe label applicators market include country level analysis for Russia, Poland and Rest of Eastern Europe. The Russia label applicators market is expected to expand at a CAGR of 5.3% during the next decade.

Competitive Landscape

The key players operating in the label applicators market are eyeing expanding their presence by investing in operational facilities along with increasing their output capacity. Also, the players are launching innovative packaging and labelling technologies:-

In November 2021, Gernep Worldwide partnered with Herma GmbH for integrating Herma 500 Rotary in their production line to apply labels at ketchup bottles.

In October 2021, ProMach won the 2021 Technology Excellence Award at Pack Expo for its new rotary roll-fed labeller.

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How Covid-19 Impacted Global Label Applicators Market?

Due to the outbreak of covid-19, the provincial government bodies and regulatory authorities enforced strict lockdown, to further curb the spread of the virus among humans. Only manufacturing and supplying of medicinal supplies along with food & beverages was allowed under strict restrictions by governing authorities. People were preferring to use online shopping over visiting physical stores.

Global demand for label applicators witnessed a negative impact in the year 2020, as major end-user industries including chemicals, personal care & cosmetics and many others were forced to temporarily shut down all their operations due to restrictions and disruptions in supply chains. Moreover, in the subsequent year after the pandemic, the market is expected to register burgeoning growth over the forecasted period.

Label Applicators Market by Category

By Automation:

  • Semi-Automatic
  • Automatic

By Speed:

  • Less Than 1,000 IPM
  • 1001 – 2,500 IPM
  • Above 2,500 IPM

*IPM- Inches per Minute

By Application:

  • Bottles
  • Vials
  • Pouches
  • Boxes & Carton
  • Trays
  • Others

By End-Use:

  • Chemicals
  • Personal Care & Cosmetics
  • Food & Beverages
  • Pharmaceuticals
  • Electrical & Electronics
  • Logistics & Warehousing
  • Others

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Author

Ismail Sutaria (Lead Consultant, Packaging and Materials) has over 8 years of experience in market research and consulting in the packaging & materials industry. Ismail’s strength lies in identifying key challenges faced by the client and offering logical and actionable insights to equip the clients with strategic decision-making power.

Ismail has been an instrumental part of several transformational consulting assignments. His key skills include competitive benchmarking, opportunity assessment, macroeconomic analysis, and business transformation advisory. Ismail is an MBA holder in Marketing and has a Bachelor’s Degree in Mathematics.

Ismail is a regular at industry conferences and expos and has been widely covered in electronic and print media. He is a Speaker at our upcoming Talk show – Rise of the Intelligent Packaging. Ismail has been quoted in leading publications, including the European Pharmaceutical Review and the European Adhesive Tape Association.

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer, Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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