It is anticipated that in 2022, the sports tourism industry in New Zealand will be valued at US$ 4,585 million. From 2017 to 2021, sales are expected to grow at an 8% CAGR, up from a historical CAGR of 7.7%.
The desire for sports tourism in New Zealand is acknowledged by governments as a means of fostering social cohesion as well as a source of income.
In order to increase value for customers and boost sales, the New Zealand sports tourism industry also uses a variety of promotional strategies, including direct marketing, sales, discounts, freebies, event hosting, and many more activities, to promote their services. These strategies help the market grow.
As the majority of potential customers are millennial who spend the majority of their time on the internet using search and social media, having an online presence will certainly increase the business’s value boosting the New Zealand sports tourism industry key trends and opportunities.
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Offering contactless payment methods may be perceived as a need rather than a luxury by many customers and staff who loathe dealing with cash influencing the New Zealand sports tourism industry future trends. As a result of the Covid outbreak, many people in the New Zealand sports tourism market have started to employ contact payment systems.
Key Takeaways:
- In terms of tour type of New Zealand sports tourism industry, the package travellers are estimated to account for the relatively highest New Zealand sports tourism industry
- By booking channel, the online booking segment is anticipated to hold a major New Zealand sports tourism industry
- The travellers prefer online booking rather than opting for personal booking as online booking is feasible and even the tour operators give discounts on booking online affecting the New Zealand sports tourism industry opportunities.
- In terms of age group, demand in the 26-35 segments will continue gaining traction through 2032 positively impacting the New Zealand sports tourism industry trends.
- Based on tourist type of New Zealand sports tourism industry, the domestic tourist segment will remain high over the forecast period.
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Key Manufacturing Companies:
- Exodus Travels
- G Adventures
- World Expeditions
- Explore
- Indus Travels
- Topdeck
- Intrepid Travel
- Real New Zealand Tours Limited
- Trafalgar
- Active Adventures
- HAKA SPORTS TOURS
- Sportsnet Holidays
- Williment
- All Blacks Tours
- Dragonfish
- Estilo Sports Travel
New Zealand Sports Tourism Industry by Category
By Sports Type:
- Football/ Soccer
- Cricket
- Motorsport
- Basketball
- others
By Sports Tourism Type:
- Sports Event Tourism
- Nostalgia Sports Tourism
- Active Sports Tourism
- Passive Sports Tourism
By Consumer Orientation:
- Men
- Women
- Children
By Booking Channel:
- Phone Booking
- Online Booking
- In-Person Booking
By Tourist Type:
- Domestic
- International
By Tour Type:
- Independent Traveler
- Tour Group
- Package Traveler
By Age Group:
- 15-25 Years
- 26-35 Years
- 36-45 Years
- 46-55 Years
- 66-75 Years
By Region:
- Oceania
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