The market for baby strollers and prams is set to achieve a CAGR of 5.9%, resulting in a value of US$ 8.31 Billion by 2032, a substantial increase from its 2022 valuation of US$ 4.68 Billion. Notably, the market had reached a valuation of US$ 4.42 Billion in 2021. This upward trajectory in market value can be accredited to the growing consumer preference for multi-functional strollers.

Because more parents are concerned about the safety and hygienic lifestyles they want for their toddlers and new-born babies, the global newborn and baby care business has been growing significantly in terms of value sales.

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As a result, demand for various baby care products has increased globally, including diapers, baby shampoo, baby wipes, baby strollers, and prams. The demand for baby strollers and prams, which are regarded as among the most crucial baby care items, has been quite strong.

Baby strollers and prams are in high demand, thus producers have been planning to develop novel products that meet the diverse needs of their target clients. diapers, baby

Global Baby strollers and prams Market: Reasons for covering this Title

Newborn babies in their initial phase of life, do not have control over their neck which requires gentle handling whenever they lie down or lifted. The baby strollers and prams play an important role in managing babies’ movement no matter they are lying or sitting positions.

Adapting to fast-paced, modernized lifestyle and the emergence of nuclear and single parent families has prompted consumers across the globe to actively seek convenient and safe products for their babies and infants.

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Thus owing to above mentioned factors triggers the overall demand for global baby strollers and prams market.

Baby strollers and prams are one such products that facilitates such convenience and catering to the requirements of concerned parents. Moreover, there are government bodies that have taking steps with regards to babies’ safety. Regulatory bodies such as ASTM, CEN, and ACCC have enforced standards & regulations to ensure that baby strollers and prams protect babies from the known safety hazards that have caused accidents in the past.

Global Baby strollers and prams Market: Key Players

  • Dorel Industries Inc.
  • Pigeon Corporation
  • Newell Brands Inc.
  • Summer Infant Inc.
  • Beingmate Group Co. Ltd.
  • Artsana S.p.A.
  • Kolcraft Enterprises Inc.
  • Thule Group AB
  • Bugaboo International B.V.
  • Phil & Ted Most Excellent Buggy Co. Ltd
  • Peg Perego S.p.A
  • Baby Trend Inc.
  • iCandy World Ltd
  • Mamas and Papas Ltd
  • Me n Moms Pvt. Ltd
  • Bebecar-Utilidades Para CrianÇa, S.A.

Baby strollers and prams Market: Key Developments

  • In 2016, Newell Brands Inc. another key player in global baby strollers and prams acquired the business of Jarden Corporation for US$ 16 billion.
  • In 2014, Dorel Industries Inc., one of the key players in global baby strollers and prams announced the acquisition of juvenile business of Hong Kong- based Lerado Group specializing in the designing and manufacturing of infant products especially baby strollers and prams.

Key Segments Profiled in the Global Strollers and Prams Market

By Product:

  • Lightweight
  • Multi-optional System
  • Standard
  • Double/Triple
  • Jogging

By Age Group:

  • 0-6 Month Infants
  • 6-12 Month Infants
  • 12-36 Month Infants

By Sales Channel:

  • Baby Boutiques
  • Specialty Stores
  • Modern Trade
  • Department Stores
  • Online Retailers
  • Other Sales Channels

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East & Africa

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