The global frozen potato market is expected to develop significantly between 2023 and 2033. The global market is expected to surpass a valuation of US$ 60,887 million in 2023, according to a research analysis released by Future Market Insights. It is expected to be valued at US$ 104,348.9 million by 2033. From 2023 to 2033, the market is expected to grow at a 6% CAGR.
With increased global potato output, food manufacturers have more opportunities to offer a wide range of fresh and frozen potato-based food products. As a result, there have recently been more new product introductions.
Another important factor in the increased popularity of frozen potato products is their high nutritional value.
According to the US Department of Agriculture, 100 grammes of potatoes, for instance, supply about 4% of the daily recommended intake (RDA) of calories, 6% of the RDA of carbohydrates, 9% of the RDA of dietary fibre, 4% of protein, and 33% of the RDA of vitamin C.
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Key Takeaways from Market Study
- The frozen potato market is expected to expand at 2.7% and 5.9% CAGR in North America and Latin America, respectively through 2032.
- The Europe frozen potato market is expected to witness CAGR of 3.5% over the forecast period.
- Among the product type segment, potato fries are expected to hold significant share of 42.6% in 2022 and it is expected to grow with significant CAGR of 2.9% over the forecast period.
- The commercial use segment is expected to account for 83.6% in 2022 and it is expected to grow at CAGR of 3.5% over the forecast period.
- Among the distribution channels, the B2B segment will hold 73.4% share in 2022 and it is expected to grow with CAGR of 3.4% over the forecast period.
“Sales of frozen potato products will rise considerably as consumers around the globe are shifting to plant-based fast foods in response to concerns about the environmental impact of meat consumption,” says a Future Market Insights analyst.
Competitive Landscape
Understanding the ongoing demand for frozen potato products several food product manufacturers are entering into the frozen potato market by introducing their own from potato range.
- On January 2021, Aviko who is one of the world’s biggest manufacturers of chips and added value potato products launched its frozen potato range.
In 2017, Amul one of the leading milk co-operative launched its frozen potato products in India.
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Frozen Potato Market by Category
By Product Type, Frozen Potato Market is segmented as:
- Potato Fries
- Potato Wedges
- Stuffed Potatoes
- Potato Slices
- Potato Chunks
- Potato Dices
- Baked Potato
- Other
By End User, Frozen Potato Market is segmented as:
- Commercial Use
- Residential Use
By Distribution Channel, Frozen Potato Market is segmented as:
- B2B
- B2C
- Hypermarkets/Supermarkets
- Convenience Stores
- Specialty Stores
- Retail Stores
- Online Retail
By Region, Frozen potato Market is segmented as:
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- Middle East and Africa
Author
Nandini Roy Choudhury (Client Partner for Food & Beverages at Future Market Insights, Inc.) has 7+ years of management consulting experience. She advises industry leaders and explores off-the-eye opportunities and challenges. She puts processes and operating models in place to support their business objectives.
She has exceptional analytical skills and often brings thought leadership to the table.
Nandini has vast functional expertise in key niches, including but not limited to food ingredients, nutrition & health solutions, animal nutrition, and marine nutrients. She is also well-versed in the pharmaceuticals, biotechnology, retail, and chemical sectors, where she advises market participants to develop methodologies and strategies that deliver results.
Her core expertise lies in corporate growth strategy, sales and marketing effectiveness, acquisitions and post-merger integration and cost reduction. Nandini has an MBA in Finance from MIT School of Business. She also holds a Bachelor’s Degree in Electrical Engineering from Nagpur University, India.
Nandini has authored several publications, and quoted in journals including Beverage Industry, Bloomberg, and Wine Industry Advisor.
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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