The artificial sweeteners market was worth US$ 2.4 billion in 2022, and it is expected to be worth US$ 3.1 billion by 2033, rising at a CAGR of 3.12% between 2023 and 2033.

Customers are becoming more aware of their dietary requirements as a result of simple access to practically infinite data. As a result, people are becoming more aware of the need of choosing nutritious foods and beverages. They anticipate better, lower-calorie meals and beverages as their health concerns rise.

People’s health is deteriorating, thus there is a growing demand for low-calorie food and drink items to assist them in maintaining a healthy eating habit. Most health-conscious customers prefer sugar replacements because they contain less calories than pure sugar. Sugar alternatives boost the medical benefits acquired by health-conscious customers.

Sugar substitutes can help with weight loss and diabetes management. Artificial sweeteners do not raise blood sugar levels because they do not include carbs. Sugar substitutes have almost no calories, whereas a teaspoon of sugar has about 16 calories. Stevia is a sugar substitute that has hundreds of times the sweetness of sugar and almost no calories.

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Key Takeaways from Market Study

  • Russia contributes around 20% to the European Artificial Sweetener market. The market in the country is mainly driven by the consumption of bakery and alcoholic beverages.
  • New tax regime introduced by the Government of the United Kingdom to reduce consumption of sugar-based products has increased the demand for artificial sweeteners.
  • In China the artificial sweetener market is expected to grow at a CAGR of 3.5%.
  • Rise in cases of diabetes in India increases the demand for artificial sweetener market and this demand is expected to grow in the forecasted year.
  • Artificial sweetener market in Australia is expanding at a faster rate and it mainly includes the beverage segment.

“The use of artificial sweeteners in processed foods such as candies, powdered drink mixes, jams and jellies, dairy products, baked goods, and other similar food and beverages to preserve flavor while making them healthier will drive the market growth,” says a Future Market Insights analyst.

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Competitive Landscape

The global market for artificial sweeteners is fragmented, with numerous large and small regional players. Leading market players are focusing their efforts on developing innovative products and implementing strategies such as acquisitions and mergers to strengthen their position in the global market.

  • Roquette, BRAIN AG, and AnalytiCon Discovery announced in January 2021 that the R&D phase for the development of Brazzein, a protein sweetener naturally found in African berries Pentadiplandra brazzeana Baillon, had been completed successfully.
  • This high-intensity sweetener has a high sweetening potency while maintaining a sugar-free functionality and pleasant taste profile. Roquette and BRAIN will now move forward with the approval and industrial scale-up of the protein sweetener in the food and beverage sector as part of their newly agreed Joint Development Agreement (JDA). A contractual agreement for its approval and production has been signed by the partners.

Some prominent artificial sweetener manufacturers are utilizing advanced technologies to provide safe, affordable, and efficient artificial sweeteners. Whole Earth Sweetener, Ach Food, Madhava Sweeteners, Cargill Inc., Beijing Vitasweet Co. Ltd., Ajinomoto Co. Inc., Tate & Lyle PLC, McNeil Nutritionals are the market’s major players.

Explore More Valuable Insights

Future Market Insights, in its new report, offers an impartial analysis of the global artificial sweetener market, presenting historical data (2017-2021) and estimation statistics for the forecast period of 2022-2032.

The study offers compelling insights based on type (Aspartame, Acesulfame-Potassium (Ace-K), Sucralose, Saccharin, Cyclamate, Others (Neotame, Advantame)) application (Beverages, Dairy Products, Bakery & Confectionery, Dietary Supplements, Bread Spreads, Pharmaceuticals, Personal Care Applications, Other Applications) form (Powdered, Tablets, Syrup).

Author

Nandini Roy Choudhury (Client Partner for Food & Beverages at Future Market Insights, Inc.) has 7+ years of management consulting experience. She advises industry leaders and explores off-the-eye opportunities and challenges. She puts processes and operating models in place to support their business objectives.

She has exceptional analytical skills and often brings thought leadership to the table.

Nandini has vast functional expertise in key niches, including but not limited to food ingredients, nutrition & health solutions, animal nutrition, and marine nutrients. She is also well-versed in the pharmaceuticals, biotechnology, retail, and chemical sectors, where she advises market participants to develop methodologies and strategies that deliver results.

Her core expertise lies in corporate growth strategy, sales and marketing effectiveness, acquisitions and post-merger integration and cost reduction. Nandini has an MBA in Finance from MIT School of Business. She also holds a Bachelor’s Degree in Electrical Engineering from Nagpur University, India.

Nandini has authored several publications, and quoted in journals including Beverage Industry, Bloomberg, and Wine Industry Advisor.

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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