The green supplements market size is likely to reach US$ 563.3 Million in 2022 and further expand at 3.8% CAGR during the forecast period, to total US$ 818.0 Million by 2032.
The two primary factors propelling the global market’s rise are the rising demand for products made from plants and the general public’s growing knowledge of the health benefits of green supplements.
Compared to animal products, plant-based products are healthier and safer. As a result, they are becoming increasingly well-known, particularly in developed areas. As a result, during the anticipated period, the market for green supplements would gradually grow as veganism gained mainstream.
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Green Supplements are linked to a number of health benefits. They are rich in vitamins, minerals, and antioxidants. Various studies have revealed that consumption of green supplements can improve sleep, boost energy, and lower levels of inflammation in their bodies.
Key Points:
- Form Factor Dominance: The powder segment is anticipated to exhibit a robust 3.1% CAGR during 2022-2032, reflecting the preference for powdered green supplements.
- Global Presence: India holds a 5.0% market share in the South Asian green supplement market, while North America is projected to command around 34% of the global market during the forecast period.
- Market Valuations: The U.S. green supplement market is set to reach $345 billion in 2022, emphasizing the robust growth in this segment. Meanwhile, the U.K. market, currently valued at US$ 434.0 million, is anticipated to maintain steady growth.
Unique Selling Proposition (USP):
- Organic, Plant-Based Prowess: Green supplements stand out for their organic, plant-based characteristics, offering a natural alternative to health-conscious consumers. With a rising focus on health and a surge in lactose intolerance cases, consumers are increasingly embracing green supplements for their nutritional benefits.
Growing Factor:
- Rising Health Consciousness: As health awareness continues to surge globally, green supplements are witnessing heightened demand. The lactose-free and plant-based attributes of these supplements align with evolving consumer preferences, contributing to sustained market growth.
Calling All Investors:
- Investment Opportunity: The green supplements market presents a compelling investment opportunity with a projected CAGR of 3.8%. As the demand for plant-based, nutrient-rich supplements escalates, investors can tap into the market’s growth potential and capitalize on evolving health-conscious trends
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Another factor driving the increased sales of green supplements is the popularity of alternative medicine. More and more people are turning to natural remedies for their health needs, and green supplements are a great way to get all the nutrients.
To keep up with the green supplements market trends, leading manufacturers are developing novel ways to incorporate this product into various processed foods.
Key Takeaways:
- Holistic Health Movement: The global green supplements market is poised to hit $818 million by 2032, propelled by the surging demand for plant-based products and a heightened awareness of their health benefits. Plant-based supplements, viewed as healthier and safer than their animal-based counterparts, are gaining popularity, particularly in developed regions.
- Nutrient-Rich Powerhouses: Green supplements, rich in vitamins, minerals, and antioxidants, offer a myriad of health benefits. Studies indicate improved sleep, increased energy levels, and reduced inflammation with regular consumption. The escalating interest in alternative medicine further fuels the market as individuals seek natural remedies and comprehensive nutrient solutions.
- Diverse Applications and Innovations: The versatility of green supplements is showcased through their application in functional foods, energy drinks, pharmaceuticals, and dietary supplements. Leading manufacturers are creatively integrating these supplements into various processed foods, demonstrating adaptability and catering to evolving consumer preferences.
The green supplement market in the U.K. is currently valued at US$ 434.0 Mn and it is poised to grow at a steady pace during the forecast period
“Green supplements are versatile products that have a wide array of applications from functional foods and energy drinks to pharmaceuticals and dietary supplements. With rising health awareness and lactose intolerance, consumers are shifting towards green supplements owing to their organic, natural, plant-based characteristics which will assist the growth of the market over the next ten years,” says a lead analyst at Future Market Insights.
Competitive landscape:
Top 5 manufacturers of green supplements are GNC Holdings, Inc., Vitamin Shoppe, Inc., The Nature’s Bounty Co., . NBTY, Inc., Amway Corporation, collectively holding 20% to 30% of the overall market share.
These companies are adopting strategies such as new product launches and approvals, mergers, partnerships, acquisitions, and partnerships to increase their sales.
Get More Valuable Insights
Future Market Insights, in its new offering, provides an unbiased analysis of Green Supplements presenting historical demand data (2017-2021) and forecast statistics for the period from 2022-2032.
The study provides valuable insight on the green supplements market based by form (powder, capsule, and liquid), packaging type (bottle, can, jar, sachet), application (pharmaceuticals, food & beverages, rtd teas, functional foods, dietary supplements, energy drinks, others, cosmetics)
About Food & Beverage Division at Future Market Insights
The Food & Beverage team at Future Market Insights provides all the necessary insights and consulting analysis to fulfill the unique business intelligence needs of clients worldwide. With a catalog of more than 500 reports pertaining to the latest statistics and analysis from the food & beverage industry, the team is happy to help with every business intelligence research and consulting requirement.
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