Projected to achieve a size of US$ 3.2 billion in 2022, the global soft touch lamination film market is poised for expansion, with an expected Compound Annual Growth Rate (CAGR) of 4.9% from 2022 to 2032. The market is anticipated to reach a substantial valuation of US$ 6.1 billion by 2032. This growth trajectory signifies the increasing demand for premium and tactile packaging solutions, reflecting the evolving preferences in industries such as printing, packaging, and labeling. The forecasted period highlights the industry’s adaptability to cater to the demand for enhanced visual and tactile appeal in various consumer-oriented products.
Anticipated to gain momentum in the foreseeable future, the increasing adoption of double-sided laminated films within the printing sector is set to drive the demand for soft-touch lamination films. Moreover, the escalating need for one-sided lamination films in various packaging applications stands out as a pivotal factor poised to positively impact the global market.
In the upcoming evaluation period, North America is poised to maintain its dominance in the soft touch lamination film market, securing the largest market share. This growth can be primarily attributed to the increasing utilization of these films in surface coatings to deter photocopying, primarily across Canada and the USA. Moreover, various companies in North America are employing soft touch lamination films as a security measure on official documents like passports, driver’s licenses, and even currencies. This serves as an effective strategy to combat counterfeiting and duplication, thereby significantly driving market expansion in the region.
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This market study on Soft Touch Lamination Film provides a thorough examination of the operating principles, main tactics, and relative market positions of some of the most significant competitors in this field. The comprehensive analysis provides market statistics in terms of revenues, segment-specific data, regional data, and country-specific data in addition to an in-depth commentary on the key affecting variables. One of the most thorough studies that examines every aspect of the developing Soft Touch Lamination Film market is this one.
Key Players:
Some of the leading players operating in the global Soft Touch Lamination Film market are:
- Monotech Systems Ltd.
- DUNMORE Corporation
- Pragati Corporation
- Taghleef Industries SLU
- Doro Tape (UK) Ltd.
- Cosmo Films, Ltd.
- Flexfilm Limited
- Jet Technologies
- Avery Dennison Corporation
- Ampacet Corporation
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Market Drivers:
- Demand for Premium Packaging: The soft touch lamination film is often used in premium packaging for various consumer goods. As consumer preferences trend towards more luxurious and aesthetically pleasing packaging, the demand for soft touch lamination films could increase.
- Enhanced Aesthetics and Tactile Feel: Soft touch lamination films offer a unique tactile experience and a matte finish, providing a high-end and elegant look. As companies focus on product differentiation and creating a memorable brand image, the demand for such visually appealing features could drive market growth.
- Brand Differentiation: Soft touch lamination can be used as a tool for brand differentiation. Companies seeking to stand out in a competitive market may opt for soft touch films to enhance the perceived value of their products.
- Growing E-commerce Sector: With the rise of e-commerce, where products often need to be shipped and handled, packaging plays a crucial role. Soft touch lamination films can offer both protection and a visually appealing presentation, making them desirable for e-commerce packaging.
Market Restraints:
- Cost: Soft touch lamination films can be more expensive compared to traditional packaging materials. The higher cost may be a deterrent for some businesses, especially those operating in price-sensitive markets.
- Limited Applications: Soft touch lamination films may not be suitable for all types of products or packaging applications. Certain industries or products may require other types of packaging solutions, limiting the overall market potential.
- Durability Concerns: While soft touch films provide a luxurious feel, there may be concerns about their durability in certain applications. Industries that require exceptionally robust and durable packaging may opt for alternative materials.
- Environmental Concerns: The packaging industry is increasingly focused on sustainability. If soft touch lamination films are not environmentally friendly or recyclable, they may face resistance in the market.
- Technological Advancements in Alternatives: Advances in technology may lead to the development of alternative materials or processes that can offer similar aesthetic benefits at a lower cost or with improved sustainability, impacting the demand for soft touch lamination films.
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Key Segmentations:
Globally, the soft touch lamination film market has been segmented on the basis of material type, lamination, coating, thickness, end use and region:
On the basis of material type
- Plastic
- Bioriented Polypropylene film (BOPP)
- Bi-Axially Oriented Polyethylene Terephthalate (BOPET)
- Extrusion-Coated Ethylene Vinyl Acetate (EVA)
- Polypropylene (PP)
- Paper
On the basis of type of lamination
- One-side Lamination Film
- Double-side Lamination Film
On the basis of film thickness
- Below 15 microns
- 15-25 microns
- 25-35 microns
- Above 35 microns
On the basis of type of coating
- Water-based Soft Touch Lamination Film
- Solvent-based Soft Touch Lamination Film
On the basis of end use
- Presentation / Book covers
- Dust jackets
- Pocket folders
- Postcards
- Gift bags
- Premium prints
- Corporate brochures
- Electronic packaging
- Luxury folding cartons, boxes, etc.
- Others
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