During the forecast period, the Beard Grooming Products Market is anticipated to maintain a moderate Compound Annual Growth Rate (CAGR) of 8.6%. The global market is forecasted to generate revenue of US$ 32.1 billion in 2022, with projections to surpass US$ 34.8 billion by the end of 2032.
The continuous evolution of consumer demographics and lifestyles has resulted in a significant change in the retail landscape of the beauty and personal care market. Increasing customer’s consciousness for beauty, grooming, and health have created a continuous surge of cosmetic products such as beard grooming products.
The increased popularity of beard as a style statement among men has propelled the sale of beard grooming products over the years. In the present scenario, customers are more interested in purchasing organic beard grooming products. This is because of the side effects of synthetic beard grooming products. Moreover, the natural beard grooming products follow standards of purity set by various governing bodies of different countries.
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Market Dynamics
Drivers for Beard Grooming Products Market
Increasing awareness of different beard products among end-users is expected to fuel the growth of the beard grooming products in terms of volume. Increasing brand consistency, and change in customer purchasing pattern is expected to fuel the growth of the beard grooming products shortly.
On another hand, increasing disposable income, increasing availability of beard grooming products in developing countries due to increasing number of shopping complexes, malls, department stores, supermarket, and others is expected to positively influence growth of the beard grooming products market in terms of volume.
Trends for Beard Grooming Products Market
The critical trends for bread grooming market are promotional activities, advertisement, and celebrity endorsement of bread grooming products. Moreover, the key market players are focused on investing in R&D to formulate and develop new products. Also, strategies to expand the company’s distribution channels to sustain the highly competitive bread grooming products market.
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An upsurge in organic and natural bread grooming products is expected than the chemical products owing to increased customer’s demand for natural and organic products. In terms of value, the organic beard grooming products is anticipated to have high revenue generation.
Opportunities for Beard Grooming Products Market
Increasing disposable income and increasing e-commerce penetration in developing countries such as India, Mexico, Brazil, and Thailand is expected to propel the growth of the beard grooming market during the forecast period. Many an opportunity is anticipated to be created in natural and organic beard grooming products market segment due to health-conscious consumers and overall demand for organic products.
Global Beard Grooming Products Market: Key Players
Some of the key players operating in the global Beard Grooming Products Market are Badass Beard Care, Herbivore Botanicals, Unilever, Dgewell Personal Care, L’Oreal, Honest Amish, Beardbrand, Harry’s Inc., Clarisonic, Prospector Co., Beiersdorf, Anthony Brands, Tweezerman International, Newport Apothecary, Inc., Walker & Company Brands, Kiehl’s, BAXTER OF CALIFORNIA, Procter & Gamble , Koninklijke Philips N.V., ZILBERHAAR, and Conde Nast among others. These key players are expected to revolutionize the beard grooming products market with new products.
Beard Grooming Products Market: Regional Outlook
The regional study of beard grooming products includes North America, Latin America, East Asia, South Asia, Europe, Oceania, and the Middle East and Africa. Europe is expected to hold a significant share in the global beard grooming products market due to increasing awareness for personal grooming and sophisticated grooming among end-users.
North America bearded grooming products market is expected to witness significant growth during the forecast period due to increasing demand for premium products in the region. Increasing e-commerce penetration, increasing disposable income, growing population, and others are some of the factors positively influencing the growth of the beard grooming products market in the Asia Pacific region.
Moreover increasing people motivation to try new products with top-notch ingredients is another factor driving the growth of the beard grooming products market in these regions. The increasing availability of beard grooming products, developing economic leading to increase in disposable income, rise in look-conscious population are some of the factors fuelling the growth of beard grooming products in Latin America and the Middle East and Africa (MEA).
The research report presents a comprehensive assessment of the market and contains thoughtful insights, facts, historical data, and statistically supported and industry-validated market data. It also contains projections using a suitable set of assumptions and methodologies. The research report provides analysis and information according to categories such as market segments, geographies, types, technology and applications.
Key Segments Profiled in the Beard Grooming Products Market
By Product Type:
- Oil and Serum
- Cream and Balm
- Gel and Wax
- Cleanser
- Equipment and Accessories
- Others
By Product Function:
- Medicated
- General Purpose
By End User:
- Household
- Commercial
By Price Range:
- Economic
- Premium
By Distribution Channel:
- Hypermarket/Supermarket
- Specialty Stores
- Independent Stores
- Official Websites
- Direct Sales
- Online Store
By Region:
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- Middle East and Africa
Author
Sneha Varghese (Senior Consultant, Consumer Products & Goods) has 6+ years of experience in the market research and consulting industry. She has worked on 200+ research assignments pertaining to Consumer Retail Goods.
Her work is primarily focused on facilitating strategic decisions, planning and managing cross-functional business operations, technology projects, and driving successful implementations. She has helped create insightful, relevant analysis of Food & Beverage market reports and studies that include consumer market, retail, and manufacturer research perspective. She has also been involved in several bulletins in food magazines and journals.
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