The India POU water purifiers market is predicted to grow at 18.5% CAGR through 2032. The India POU water purifiers market is expected to surpass US$ 3.5 Billion by 2032.
The rapid growth in the number of towns and cities in India has resulted in significant depletion of groundwater levels. As borewells are drilled deeper, there is a discovery of “new-age” contaminants such as fluorides, arsenic, and lead.
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The India water purifier market faces challenges, with the primary threat being spurious assembled me-too brands. These devices sell at relatively low costs and lack quality checks, gaining rapid approval and market penetration. As a result, the growth of the India water purifier market is constrained by these factors.
The India water purifier market is expected to witness robust CAGR growth rate of nearly 18.5% by 2020. Rise in awareness about safe drinking water, increasing urbanization, high per capita income, and supply side strategies are some of the prominent factors driving the demand for water purifier across the country.
Also, influx of cutting-edge technology to offer superior water purification is expected to bolster the market growth thereby increasing competitiveness in the market. In terms of value, RO is the major segment for water purifier market. In this study, we analyze the India Water Purifier Market during 2014-2020. We focus on:
- Market size and forecast, 2032
- Key Trends and Developments of water purifier products by process type-RO,UV, and Media
- Key Drivers and developments in particular regions in North, South, East and West
- Government policies and initiatives for water purifier market in all four regions
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Key Geographies Covered
North, South, East, and West
Examples of key Companies Covered
Eureka Forbes,
- Kent,
- Hindustan Unilever,
- Ion Exchange,
- Tata Chemicals,
- Hi Tech RO,
- EsselNasaka,
- Whirlpool,
- Godrej
- Panasonic Corporation
Author
Sneha Varghese (Senior Consultant, Consumer Products & Goods) has 6+ years of experience in the market research and consulting industry. She has worked on 200+ research assignments pertaining to Consumer Retail Goods.
Her work is primarily focused on facilitating strategic decisions, planning and managing cross-functional business operations, technology projects, and driving successful implementations. She has helped create insightful, relevant analysis of Food & Beverage market reports and studies that include consumer market, retail, and manufacturer research perspective. She has also been involved in several bulletins in food magazines and journals.
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