In 2022, the global razors and blades market is valued at US$ 3,267.26 million, with forecasts indicating a potential increase to US$ 4,372.7 million by 2032, reflecting a Compound Annual Growth Rate (CAGR) of 3.0% over the specified period. These projections underscore the enduring demand for grooming products despite evolving consumer trends and preferences. As consumers continue to prioritize personal care and grooming routines, manufacturers are presented with opportunities to innovate and diversify their product offerings. The market’s steady growth trajectory signifies its resilience and adaptability to changing market dynamics and consumer behaviors, paving the way for further expansion.
The market for disposable razor blades is expanding as a result of growing consumer spending on personal grooming goods and aesthetic consciousness, particularly among millennials and Gen-Z. This is a result of the disposable razor blades’ ease of usage, which is fostering the growth of the industry through recreational use.
The disposable razor blade industry is seeing a resurgence as single-use razor blade usage rises due to increased attention on cleanliness while shaving to prevent skin infections. Disposable razor blades that can offer such advantages are gaining in popularity as the demand for a close, comfortable shave grows, driving the market’s expansion.
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Key Takeaways from the Razors & Blades Market Study:
- Based on product type, double edge segment will witness fastest growth over the forecast period (2022-2032).
- In terms of material, stainless steel segment is expected to dominate the global razor & blades market.
- Online retailers segment will gain traction over the forecast period owing to the rising penetration of e-commerce industry
- China is expected to spearhead the growth in East Asia razor and blades market through 2022 & beyond
- India will dominate the South Asia razor and blades market over the forecast period (2022-2032)
- “Rapid urbanisation, improved personal hygiene, greater population density, and the proliferation of transportation networks are triggering a rise in demand for razor blades.”- FMI Analyst said.
Who is winning?
Participants in the worldwide razor blades market have leveraged the use of product launches, collaborations, and acquisitions to expand consumer base and strengthen sales. To draw in prospective patrons, manufacturers have attempted to employ innovative promotional techniques, marketing, and product debuts.
Major players in the razors and blades products market are
- Proctor & Gamble
- Edgewell Personal Care company
- DORCO CO, LTD.
- Panasonic Holdings Corporation
- Oscar Razor
- FEATHER Safety Razor Co., Ltd
- HARRY’S, INC.
- Koninklijke Philips N.V.
- WAHL
- DOLLAR SHAVE CLUB
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Global Razors and Blades by Category
By Product Type:
- Double Edge.
- Single Edge
By Material Type:
- Carbon steel
- Stainless Steel
By Price Range:
- Low
- Medium
- Premium
By Consumer Orientation:
- Men
- Women
By Sales Channel:
- Hypermarkets/ Supermarkets
- Convenience Stores
- Specialty Stores
- Departmental Stores
- Online Retailers
- Drug & Pharma
- Other Sales Channel
Author
Sneha Varghese (Senior Consultant, Consumer Products & Goods) has 6+ years of experience in the market research and consulting industry. She has worked on 200+ research assignments pertaining to Consumer Retail Goods.
Her work is primarily focused on facilitating strategic decisions, planning and managing cross-functional business operations, technology projects, and driving successful implementations. She has helped create insightful, relevant analysis of Food & Beverage market reports and studies that include consumer market, retail, and manufacturer research perspective. She has also been involved in several bulletins in food magazines and journals.
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer, Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of ~400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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