In 2021, the global sleeping bags market was valued at US$ 1,545 million. It is expected to show a Year-over-Year (Y-o-Y) growth of 7.1% in 2022, reaching US$ 1,655 million. By 2032, the market is projected to reach a valuation of US$ 3,050 million, with an anticipated Compound Annual Growth Rate (CAGR) of 6.3%.
People need more sleeping bags because they are doing things outside like hiking, mountain walking and camping. This is why sales for them have increased rapidly.
The more people who like adventure, the higher demand will be for sleeping bags. Fun activities not only make you closer to nature but also give a cheap and low-cost holiday. This makes many people enjoy doing these things too, so more sleeping bags are sold in the market for them to use.
Packing bags for camp trips need sleeping bags now. The spread of online shopping is making sleeping bags and its types easier for people to get. This helps increase how much the public wants these items in stores.
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The market for sleeping bags worldwide, which was valued at US$ 1,545 million in 2021, is anticipated to rise by 7.1 percent year over year in 2022 to reach US$ 1,655 million. A valuation of US$ 3,050 million is anticipated by 2032, with a CAGR of 6.3 percent predicted.
Rise in prevalence of outdoor activities coupled with increasing population of adventure enthusiasts is driving the Sleeping Bags:
Globally, the demand for sleeping bags is rising at a steady rate owing to an increase in the population of nature lovers as they are more inclined towards adventurous activities. The increasing rate of adoption of adventurous vacation spots of the millennial population owing to increasing awareness about the benefits of camping such as reduces stress and improved mental and emotional health has led to an increase in the demand for sleeping bags in the market.
The availability of different variants of sleeping bags which are suitable for different purposes and different demography makes it a customer friendly product. The manufacturers of sleeping bags are coming up with new and innovative products for serving various types of consumer demand by introducing products which are suitable for all types of climatic conditions, durable and at the same time are pocket-friendly leading to a hike in demand for sleeping bags in the market.
The emergence of social media as a key influencer on the interest of consumers also plays a major role in encouraging the growth of camping activities and eventually the growth in demand for sleeping bags in the market.
Market participants:
The key market participants identified across the value chain of the Sleeping Bags are
- Jack Wolfskin
- AMG Group Vaude
- Johnson Outdoors
- Oase Outdoors
- Exxel Outdoors
- Big Agnes
- Jarden
- V F Corp
- Snugpak
The Asia Pacific region is anticipated to witness a surge in demand for sleeping bags, fueled by growing government backing for tourism, notably in countries like India. Additionally, the rise in recreational pursuits and camping activities among the youth demographic is expected to contribute to this uptick in demand. This trend is projected to persist from 2022 to 2032, leading to increased adoption of sleeping bags across the region.
The Sleeping Bags market on the basis of region has been segmented as:
- North America
- Latin America
- Europe
- CIS & Russia
- Japan
- APEJ
- The Middle East & Africa
The regional analysis covers:
- North America (U.S. and Canada)
- Latin America (Mexico, Brazil, Peru, Chile, and others)
- Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
- Eastern Europe (Poland and Russia)
- Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
- Middle East and Africa (GCC, Southern Africa, and North Africa)
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Sleeping Bags Market: Market Segmentation
On the basis of Demography
- Male
- Female
- Unisex
On the basis of Insulation Type
- Down
- Synthetic
On the basis of Size
- Kids
- Long
- Regular
On the basis of Shape
- Rectangular Shape
- Mummy Shape
On the basis of Sales Channel
- Multi Brand Stores
- Independent retailers
- Supermarket/Hypermarket
- Online Sales
- Company Website
- 3rd party Online Sales
- Specialty stores
Author
Sneha Varghese (Senior Consultant, Consumer Products & Goods) has 6+ years of experience in the market research and consulting industry. She has worked on 200+ research assignments pertaining to Consumer Retail Goods.
Her work is primarily focused on facilitating strategic decisions, planning and managing cross-functional business operations, technology projects, and driving successful implementations. She has helped create insightful, relevant analysis of Food & Beverage market reports and studies that include consumer market, retail, and manufacturer research perspective. She has also been involved in several bulletins in food magazines and journals.
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