In a recent market intelligence report released by Future Market Insights (FMI), the global personalized nutrition market is anticipated to witness substantial growth, poised to be valued at USD 3,435.20 million by 2024. With an expected compound annual growth rate (CAGR) of 4.1%, the market is forecasted to reach a valuation of USD 5,122.10 million by 2034. This projected growth presents a lucrative opportunity for investors seeking to capitalize on the burgeoning demand for tailored nutrition solutions in the B2B industry growth sector.
Personalized nutrition solutions are rapidly gaining traction, offering customized interventions that not only enhance quality of life but also serve as innovative preventive measures against diseases. With advancements in artificial intelligence (AI) and increased research funding by government bodies, the personalized nutrition market is evolving into a mainstream component of medical care, projected to revolutionize dietary practices by 2030.
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Rising consumer awareness regarding the link between nutrition and health, coupled with the prevalence of chronic diseases, is fueling the demand for personalized supplements globally. Manufacturers are leveraging partnerships with wellness and fitness centers to expand their market reach and cater to health-conscious consumers seeking tailored nutrition solutions.
Key Takeaways from the Personalized Nutrition Market Report
- The personalized nutrition market was valued at USD 2,334.40 million in 2019 and expanded at a CAGR of 3.79% thereon.
- By product type, personalized supplements fall under the blockbuster category, with a market share of approximately 54.3% estimated for the year 2024.
- Based on sales channels, the wellness and fitness center is faring well in the global market, with a 29.80% market share as of 2024.
- Within Asia Pacific, India, China, and Japan are expected to be the top markets for personalized nutrition manufacturers, as consumers in these countries show greater acceptance of personalized nutrition products.
Key Factors in the Personalized Nutrition Market:
- The surging prevalence of chronic diseases like diabetes and cardiovascular ailments is driving demand for personalized supplements globally.
- Supportive government initiatives and tax incentives for research and development in the nutraceutical industry are fostering market growth in countries like India.
- Adoption of AI and data-driven personalized nutrition solutions is enhancing market accessibility and effectiveness.
Recent Developments Shaping the Personalized Nutrition Market
- In April 2024, Hexis, a United Kingdom-based personalized sports nutrition, confirmed that it has come into a strategic integration with a platform designed for coaches and athletes named TrainingPeaks. Hexis has been positioned in the market as the first app that dynamically estimates an athlete’s nutritional needs, customized to their precise workout requirements to develop a personalized plan.
- In March 2024, a popular news blog shared that the Samsung Galaxy Ring is anticipated to transform nutrition with personalized meal plans based on caloric intake and BMI. Further, the product’s integration with Samsung Food can offer tailored recipes.
Profiling of Top Companies Participating in the Personalized Nutrition Market
- Nestlé S.A
Nestlé S.A is a Switzerland-based MNC for food and drink processing corporation. The company offers more than 2000 brands, spanning global icons to local favorites. The company is consistently pushing the boundaries of what is possible with food, beverages, and nutritional health solutions. The company has commenced brainstorming and bringing new ideas into action to satisfy the demands of 10 billion people by 2050 sustainably and responsibly.
- BASF SE
BASF SE is a European multinational company that provides products for the advancement of various fields like agriculture, chemicals, automotive, construction, and more. The company has been working on By-Health on two projects, including customized vitamin products and nutritional products for a geriatric population with sarcopenia.
Enlisted Below are Some Top Market Players
- Nestlé S.A
- BASF SE
- DNAFit
- DSM
- MyMuseli
- General Mills, Inc.
- Nutrigenomix Inc.
- Telomere Diagnostics, Inc. (TeloYears)
- Habit Food Personalized, LLC
- Other Key Players
Market Segmentation
By Product Type:
- Personalized Supplements
- Personalized Diet Plans
- Personalized Beverages
- Diseases Based
By Measurement Method:
- Active Measurement
- Standard Measurement
By Sales Channel:
- Direct to Consumer Delivery Services
- Wellness and fitness Centers
- Hospitals & Clinics
- Pharmacies
- Online
- Retail Stores
Country Analysis of the Personalized Nutrition Market:
India Emerges as a Fast-growing Player: India’s personalized nutrition market is set to witness significant growth, driven by factors such as an expanding elderly population, rising disposable income, and government support for the nutraceutical industry. With a projected CAGR of 6.80% over the next decade, India presents lucrative opportunities for market players to capitalize on the growing demand for tailored nutrition products.
China Leads Asian Market: China’s personalized nutrition market demonstrates robust growth potential, with a projected CAGR of 5.00% over the next 10 years. The country’s focus on health and wellness, coupled with investments by FMCG firms and startups in customized nutrition, is driving market expansion.
Japan Prioritizes Healthy Aging: Japan’s market is poised to burgeon at a CAGR of 5.60% over the upcoming decade, fueled by an aging population and increasing consumer awareness of the health benefits of personalized nutrition. Key motivators for market growth in Japan include healthy aging and improving immunity.
United States Witnesses Habitual Adoption: The United States personalized nutrition market is estimated to grow at a CAGR of 3.10% over the next decade, driven by a significant consumer base comprising senior citizens and digital generations. Early adoption of personalized nutrition technologies and a growing demand for health-focused solutions contribute to market expansion in the US.
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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