Second-hand Apparel in Europe: Projected to Reach USD 36,368.10 Million by 2034 with 7.70% CAGR, Embracing Blockchain for Authentication and Traceability

 

Second-hand Apparel in Europe
Second-hand Apparel in Europe

Europe’s second-hand apparel industry is likely to be worth USD 17,329.90 million in 2024. The second-hand apparel sales are projected to take flight at a CAGR of 7.70%, surpassing USD 36,368.10 million by 2034. The rise of online resale platforms has made it easier than ever for consumers to buy and sell pre-owned clothing, including vintage sportswear and streetwear, further driving the growth of the industry. Moreover, the allure of finding unique and one-of-a-kind pieces at affordable prices attracts consumers looking to express their individuality through their fashion choices.

Despite its growth, Europe’s second-hand apparel industry faces several challenges, including the stigma associated with wearing “used” clothing. Some consumers may still perceive second-hand clothing as inferior or unhygienic, hindering widespread adoption. Moreover, concerns about the quality and condition of pre-owned garments can deter potential buyers from making purchases. Additionally, logistical challenges such as inventory management and shipping can pose obstacles for smaller resale businesses, limiting their ability to compete with larger retailers.

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Luxury resale platforms offer consumers access to coveted designer items at a fraction of the retail price, tapping into a niche market of fashion-conscious consumers seeking both quality and affordability. Furthermore, collaborations between traditional fashion brands and resale platforms can further expand the reach and appeal of second-hand clothing, driving sales and brand recognition.

Customization and upcycling have gained popularity as consumers seek to personalize their clothing and reduce waste. Many resale businesses now offer DIY workshops and customization services, catering to consumers’ desire for unique and sustainable fashion options. Lastly, influencer marketing and social media endorsements play a significant role in shaping consumer perceptions and driving demand for second-hand clothing, particularly among younger demographics.

“The second-hand apparel industry in Europe presents numerous opportunities for growth and innovation. One such opportunity lies in the luxury resale market, where high-end designer goods hold significant value.” Says an FMI Analyst.

Key Takeaways from the Market Study

  • Italy’s second-hand apparel industry is projected to rise at a CAGR of 7.4% from 2024 to 2034.
  • Germany’s second-hand apparel industry is projected to rise at a CAGR of 5.4% by 2034.
  • France’s second-hand apparel industry is expected to expand at a CAGR of 6.6% through 2034.
  • Spain’s second-hand apparel market is poised for explosive growth, with a projected CAGR of 8.1%.
  • The party, evening & occasion wear segment is anticipated to lead the industry in 2024 with a market share of 21.30%.
  • Women segment has captured the dominant segment of the industry in 2024 with a market share of 55.10%.

Competitive Landscape

In Europe’s second-hand apparel industry, several key players vie for dominance, each employing unique strategies to capture consumer interest and loyalty. Established online platforms such as Depop, Vestiaire Collective, and Vinted continue to expand their reach and offerings, leveraging user-friendly interfaces and innovative features to attract a diverse clientele. These platforms often differentiate themselves through curated collections, seller incentives, and authentication services, fostering trust and credibility among consumers seeking quality pre-owned clothing.

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Traditional fashion retailers are increasingly entering the second-hand market, recognizing the potential for growth and sustainability. Collaborations between luxury brands and resale platforms, such as The RealReal’s partnerships with Stella McCartney and Gucci, demonstrate a strategic alignment between high-end fashion and the circular economy. This convergence of established brands with the second-hand market not only expands consumer choices but also elevates the perception of pre-owned clothing as a desirable and aspirational choice.

Local thrift stores, vintage boutiques, and community swap events contribute to the diversity of options available to consumers, offering a personalized and authentic shopping experience. As competition intensifies, players in Europe’s second-hand apparel industry must continue to innovate, adapt to evolving consumer trends, and prioritize sustainability to maintain their competitive edge in the European market.

Recent Developments:

  • In January 2021, Poshmark purchased Premium Garage Sale, a consignment shop.
  • H&M launched a new second-hand clothing offering in Sweden in February 2022, which comprises products from both H&M Group brands and third-party labels.
  • In August 2020, RealReal partnered with Neiman Marcus to launch a second-hand clothing category.

Key Players Offering Second-hand Apparel Services in Europe include

  • Vinted
  • eBay
  • Vestaire Collective
  • StockX
  • Depop
  • Artpal
  • Etsy
  • Rubylane
  • Amazon
  • Spoonflower
  • Farfetch
  • Yaga
  • F&P Stock Solutions
  • Garson & Shaw

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Key Coverage in Europe Second-hand Apparel Industry Report

  • Secondhand Apparel Market Analysis
  • Europe Secondhand Luxury Goods Market
  • Analysis of the Second-hand Clothing Market
  • Europe Fast Fashion Market Outlook
  • Leading Second-Hand Clothing Retailers

Key Segments

By Product Type:

  • Party, Evening & Occasion
  • Dresses & Tops
  • Shirts & T-Shirts
  • Sweater
  • Coats & Jackets
  • Jeans & Pants
  • Others

By Sector:

  • Resale
  • Traditional Thrift Stores & Donations

By Consumer Orientation:

  • Men
  • Women
  • Kids

By Sales Channel:

  • Wholesalers/Distributors
  • Hypermarkets/Supermarket
  • Multi-brand Store
  • Independent Small Stores
  • Departmental Stores
  • Online Retailers
  • Other Sales Channel

By Country:

  • Spain
  • Germany
  • United Kingdom
  • France
  • Italy
  • Russia
  • Ukraine
  • Netherlands
  • Poland
  • Hungary
  • Rest of Europe

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer, Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of ~400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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