Anticipated to be valued at US$ 108.81 billion in 2024, the demand for outbound tourism in the United States is projected to skyrocket to US$ 412.26 billion by 2034, demonstrating a remarkable compound annual growth rate (CAGR) of 14.2% throughout the forecast period.
The wanderlust spirit is alive and well in the United States, with outbound tourism experiencing a significant upswing. This explores the driving forces behind this exciting trend:
- Beyond Sightseeing: Cultural Immersion Takes Center Stage: American tourists are increasingly seeking experiences that go beyond sightseeing. They are eager to delve deeper, immersing themselves in the rich cultures of their chosen destinations. This shift elevates outbound tourism’s significance for US consumers, fostering a more meaningful connection with the world.
- Roots Run Deep: The United States, a nation built on a diverse tapestry of cultures, is witnessing a rise in heritage tourism. Many Americans are traveling internationally to connect with their ancestral roots, fostering a deeper understanding of their own identities.
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- Financial Freedom Fuels Exploration: Rising disposable income in the United States is empowering Americans to invest more in outbound travel experiences. This newfound financial flexibility translates into a thirst for global exploration.
- Passport to the World: The US passport holds a coveted position in the top 10 globally, granting visa-free or simplified entry to a vast array of countries. This ease of travel is a significant factor propelling the outbound tourism industry in the US, opening doors to a world of possibilities for American explorers.
This confluence of factors presents a compelling opportunity for the US travel sector:
- Curating Cultural Connections: Travel agencies and tour operators can cater to the growing demand for cultural immersion experiences, crafting itineraries that go beyond the typical tourist path.
- Embracing Heritage Journeys: Embrace the heritage tourism trend by developing tours and experiences that connect Americans with their ancestral roots, fostering a sense of personal connection.
- Seamless Travel Solutions: Travel service providers can leverage technology to create user-friendly platforms that simplify the travel planning process, catering to the growing number of American globetrotters.
Due to the affordable travel and access to cutting-edge cosmetic surgery, many American patients fly to South or Central American nations like Costa Rica, Argentina, or Brazil for cosmetic procedures. Patients from the United States who require primary and dental care frequently travel to Mexico.
As Americans travelled to countries in Central America, including Costa Rica, for dental care that wasn’t covered by insurance, “Dental Tourism” quickly took off. Dental work makes up around 40% of the current medical tourism from the U.S., according to estimates. For high-quality dental care at around half the cost, American medical tourists frequently travel to Costa Rica. According to the Medical Tourism Association, the majority of American patients receive healthcare in Mexico or India.
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Modern amenities are currently available in nations like Thailand and India for life-saving procedures like heart surgery and hip or knee replacements. Singapore, Belgium, and South Africa are a few other well-liked locations. For affordable medical and dental care, many people from the U.S. to various other regions of the world. This will boost the U.S. outbound tourism market during the projection period.
Similarly, growing interest among the American population to spend their leisure time exploring the beauty and culture of other nations, especially developing ones, is expected to aid in the expansion of the U.S. outbound tourism market over the next ten years.
“With increasing number of business trips and booming medical tourism, the U.S. outbound tourism market is set to witness remarkable growth during the next ten years,” – says a lead FMI analyst.
Recent Developments
- In July 2023, Brand USA hosted its first sales mission in Japan.
- In 2019, LoungeBuddy, a platform that aims to ease access to lounges in airports, was acquired by American Express.
Who is Winning?
Key players operating in the U.S. outbound tourism market
- Butterfield & Robinson
- Expedia Inc.
- Priceline Group
- America Express Global Business Travel
- BCD Travel
- Carlson Wagonlit Travel
- HRG North America
- FC US
- America Express Travels
- Travel Leaders Group
It is common knowledge that every traveler has different needs and expectations while making travel plans. Only when a travel agency satisfies the needs and preferences of the traveler will it be recognized and held to the highest standards in the industry. As a result, companies are continuously introducing new attractive packages to woo more and more customers.
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Get More Valuable Insights
Future Market Insights, in its new offering, provides an unbiased analysis of the U.S. Outbound Tourism Market presenting historical demand data (2017-2021) and forecast statistics for the period from 2024 to 2034. The study divulges compelling insights on the U.S. Outbound Tourism Market based on Purpose Type (Business, Holiday/Leisure, VFR & Others) Booking Channel (Online Travel Agents, Traditional Agents, and Direct Booking), Tourism Type (Cultural & Heritage Tourism, Medical Tourism, Eco/Sustainable Tourism, Sports Tourism, Wellness Tourism & Others), Tour Type (Independent Traveller, Package Traveller, and Tour Group), By Age Group (15-25 Years, 26-35 Years, 36-45 Years, 46-55 Years, and 66- 75 Years) & Region – Forecast to 2024-2034.
The U.S. Outbound Tourism Market by Category
By Purpose Type:
- Business
- Holiday/Leisure
- VFR & Others
By Booking Channel:
- Phone Booking
- Online Booking
- In Person Booking
By Tourism Type:
- Cultural & Heritage Tourism
- Medical Tourism
- Eco/Sustainable Tourism
- Sports Tourism
- Wellness Tourism & Others
By Tour Type:
- Independent Traveller
- Package Traveller
- Tour Group
By Age Group:
- 15-25 Years
- 26-35 Years
- 36-45 Years
- 46-55 Years
- 66-75 Years
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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