The global flour mixes market is expected to reach more than USD 26.9 billion in 2023 while it is anticipated to cross a value of USD 52.5 billion by 2033., growing at a 7% CAGR from 2023 to 2033. The need for healthy bread items like flour mixes is rising as demand for healthy food products rises.
Consumer demand for ready-to-eat and processed foods is rapidly expanding, prompting the widespread use of batter mixes in a variety of convenience foods. Furthermore, the need for low-carb and gluten-free products is increasing batter mix production, which is a significant driver of market growth.
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Furthermore, higher investments in R&D activities to improve batter technology are likely to drive up demand for batter mix between 2023 and 2033.
Rising global demand for seafood contributes to growth as well. Flour mixes are used to coat fish in batter mixes to disguise the odour of seafood, increasing batter mix sales in the food industry.
It is also used in vegetarian cuisine, especially those made with common veggies, to provide the food with more crispness, flavor, and taste. As a result, the market for batter mixes is expected to increase at a rapid pace in the future years.
Key Takeaways from the Flour Mixes Market Study:
- Rising demand for premium quality prepared flour mixes with high nutritional content in the Asia Pacific is expected to drive the market.
- In 2022, North America is projected to dominate the market, accounting for around 2% of worldwide revenue.
- In 2022, Europe and the Middle East, and Africa flour mixes market, collectively, will account for approximately 8% of the total market share.
- In terms of product type, the batter mixture segment is projected to dominate the market over the forecast period.
- Based on application, the bakery shop segment is expected to account for significant share in the market.
“Key market players are investing in research and development (R&D) in order to introduce new products and gain a competitive edge. Companies are also pursuing tactics such as collaboration, acquisitions, mergers, and partnerships in order to extend their client base and increase revenues.” said a lead analyst at FMI.
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Who is winning?
Key players operating in the global flour mixes market are focusing on reaching a large consumer base by implementing various strategies such as product innovations, marketing & promotional activity, strengthening distribution channels, and adopting sustainable production.
Some of the leading companies offering flour mixes are Nippon Flour Mills, Rikevita Food, Prima Flour, IREKS, AngelYeast, AB Mauri, Showa Sangyo, Griffith, Kerry, CSM, and others.
Flour Mixes Market By Category
By Product:
- Bread Mixes
- Oat Bread
- White Bread
- Dark Bread
- Multigrain Bread
- Batter Mixes
- Pastry Mixes
By Application:
- Food Processing Industry
- Household
- Bakery Shop
- Others
By Region:
- North America
- Latin America
- Europe
- Asia Pacific
- Oceania
- MEA
Frequently Asked Questions
- How big is the flour mixes market?
- What is the North America flour mixes market outlook?
- What is the Europe Flour Mixes Market Outlook?
- What are the key trends shaping the flour mixes market?
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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