According to Future Market Insights (FMI), the worldwide probiotic chewing gum market is expected to reach USD 373.0 million in 2024 and USD 629.0 million by 2034. By 2034, probiotic chewing gum demand is expected to surge at a CAGR of 5.4%.
Consumers are increasingly seeking probiotic health supplements that provide additional health benefits in their daily routine. Shifting consumer preference toward products that address their specific health concerns and are convenient is expected to fuel probiotic chewing gum demand during the forecast period.
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Innovative marketing strategies employed by key probiotic chewing gum manufacturers are expected to boost the market. Probiotic chewing gum manufacturers are investing in research & development to increase brand preference and sales.
Launching new probiotic chewing gum-based formulations or blends that meet specific customer demands are the key strategies adopted by leading companies. Continuous innovation is helping companies to build a strong brand image by offering unique solutions to consumers. These innovative product launches are expected to propel the probiotic chewing gum market forward.
Key Takeaways – Probiotic Chewing Gum Market:
- The global probiotic chewing gum market is expected to reach a valuation of US$ 629.0 million by 2034.
- Global demand for probiotic chewing gum is expected to surge at 5.4% CAGR over the forecast period.
- Japan is anticipated to expand significantly at a CAGR of 6.1% by 2034.
- North America is projected to hold a dominant value share of 33% in the global market by 2034.
- The United States is expected to surge at a CAGR of 5.6% by 2034.
“Influencer recommendations and positive feedback are increasing consumer knowledge and confidence in several probiotics products, which is anticipated to drive future development of contemporary trade channels. Influencers in the fields of health and wellness are currently strongly endorsing sugar-free chewing gums, especially on digital platforms where they provide connections to e-commerce websites,” says a lead analyst at Future Market Insights (FMI).
Competitive Landscape – Probiotic Chewing Gum Market:
Probiotiv, Mondelēz International, Cafosa, Art of Nature, and Prairie Naturals are key probiotic chewing gum manufacturers listed in the report. These companies are focused on the evolving landscape of wellness products, where novel delivery formats enhance accessibility and appeal to a broad consumer base.
Probiotic chewing gum manufacturers are introducing novel products to meet consumer demand. They also employ tactics such as distribution agreements, mergers, partnerships, acquisitions, collaborations, and advertising to gain a competitive edge in the market.
For instance,
- In July 2020, Trident Gum launched a contest, #ChewTunes, in which the brand’s new limited-edition Chew Tunes packets are surrounded by an augmented reality (AR) filter, inviting customers to build their beat.
- In March 2022, The Liquid CORE Gum Company launched FLATLINER gum, which contains 130 g of caffeine. The manufacturer states that its chewing gum is free of sugar, gluten, and dairy and contains only natural flavors and beneficial components.
- In June 2021, Perfetti Van Melle announced an update to its Mentos Pure Fresh Gum packaging. According to the manufacturer, 90% of the packaging is made of paperboard and is recyclable.
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Future Market Insights (FMI), in its new offering, provides an unbiased analysis of the global probiotic chewing gum market, presenting historical demand data (2019 to 2023) and forecast statistics for the period from 2024 to 2034.
The study incorporates compelling insights on the probiotic chewing gum market based on functionality (digestive health gum, oral health gum, immune system support gum, children’s probiotic gum, stress, and mood support gum), flavor (mint flavor, fruit flavor, lime flavor, cinnamon flavor, wintergreen), distribution channel (store-based retailing, and online retailing), and region.
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Segmentation by Category – Probiotic Chewing Gum Market:
By Functionality:
- Digestive Health Gum
- Oral Health Gum
- Immune System Support Gum
- Children’s Probiotic Gum
- Stress and Mood Support Gum
By Flavor:
- Mint Flavor
- Spearmint
- Peppermint
- Fruit Flavor
- Lime Flavor
- Cinnamon Flavor
- Wintergreen
By Distribution Channel:
- Store-based Retailing
- Hypermarkets/Supermarkets
- Conventional Stores
- Pharmacies and Drugstores
- Independent Small Groceries
- Online Retailing
By Region:
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- Middle East and Africa
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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