The ready-to-drink coffee market is anticipated to expand its roots at an average CAGR of 5.0% between 2023 and 2033. The market is projected to have a market share of US$ 43.78 billion by 2033 while it is likely to be valued at US$ 27.35 billion in 2023.
– The increase in coffee drinkers along with the people opting for a corporate lifestyle is garnering market growth. Furthermore, coffee is a part of the modern culture routine that is adding value to the market’s growth trajectory.
– The partnerships between market leaders and the introduction of exciting new flavors are expected to transform the market dynamics. Alongside this, advanced brewing machines are likely to garner market growth.
– New production facilities along with the increased awareness around coffee drinking is flourishing the demand for RTD coffee. The new packaging bottles and cans with different levels of caffeine are adding value to the market space.
– Leading brands are integrating cold coffee and coffee RTD mixtures with local flavors to increase consumption. The panic buying during and post-pandemic is fuelling the sales of ready-to-drink coffee.
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Key Points
- The United States market leads the ready-to-drink coffee market in terms of market share in North America. The United States region held a market share of 9.8% in 2022. The growth in this region is higher caffeine consumption along with the trending corporate lifestyle.
- Germany’s ready-to-drink coffee market is another significant market in the European region. The market held a market share of 5.6% in 2022. The growth is attributed to the surge in cafés, new and advanced flavors, and rising production facilities.
- The Indian ready-to-drink coffee market thrives at a strong CAGR of 16.1% during the forecast period. The market’s growth is attributed to the higher coffee-drinking population, café culture, and the integration of local flavors.
- The hypermarket/supermarket segment leads the distribution channel type segment as it held a leading market share in 2022. The growth is attributed to easy availability, 24 x 7 styled stores, and higher tourist consumption.
Competitive Landscape
The key vendors work on different flavors, packaging, and taste. The players also work on enhanced supply chains and higher affordability. Companies collaborate to expand their supply chain. Key competitors and also merge, acquire, and partner with other companies to increase their supply chain, and distribution channel.
Recent Market Development
- In 2023, Danone S.A. invested US$ 65 million over the next two years in the United States manufacturer of products including stock ready-to-drink coffee. The investment has been done in the RTD coffee and creamer facility.
- Nescafe has introduced its Chilled Latte, Intense Café, Iced Latte Can, and Hazelnut Coffee. The company has also launched Badal Life Ki Raftaar with Nescafe.
- Bavzilla, an India-based coffee brand introduced instant coffee cubes pack with diverse flavors. The coffee powder and cubes contain plant-based vitamins and palm jaggery.
Key Players
- PepsiCo.
- The Coca-Cola Company
- Nestle S.A.
- JAB Holding Company
- Asahi Group Holdings, Ltd.
- McDonald’s Corporation
- Danone S.A.
- Dunkin’ Brands Group, Inc.
- Suntory Beverage & Food
- Lotte Chilsung Beverage Co. Ltd.
- Dr Pepper Snappel Group.
- Starbucks
- Unilever
- Ajinomoto General Foods Inc.
- Monster Beverage Co.
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Key Segments Covered
Product:
- Ginseng
- Vitamin B
- Taurine
- Guarana
- Yerba Mate
- Acai Berry
Additives:
- Flavors
- Artificial Sweeteners
- Acidulants
- Nutraceuticals
- Preservatives
- Others
Packaging:
- Glass Bottle
- Canned
- PET Bottle
- Aseptic
Price Segment:
- Premium
- Regular
- Popular Priced
- Fountain
- Super Premium
Distribution Channel:
- On-trade
- Independent Retailers
- Supermarkets/Hypermarkets
- Convenience Stores
- Others
- On-trade
- Food Service
- Vending
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