The breakfast takeout market is expected to experience steady growth at a CAGR of 7.40% from 2023 to 2033. With a market value of approximately USD 95,086.4 million in 2023, it is projected to expand to USD 186,148.9 million by 2033.
Increased consumer awareness of health benefits is anticipated to drive market growth throughout the forecast period. Alongside the push for healthier menu options, there is a rapid rise in demand for breakfast takeout and unconventional food products.
Key players in the breakfast takeout market are capitalizing on this growing demand by creating specialized offerings. Consequently, breakfast takeout sales are projected to rise significantly by 2033. Additionally, many breakfast establishments are enhancing customer convenience with comfortable seating and extended hours, further boosting market share.
The demand for breakfast takeout has increased as customers have become more aware of the benefits of starting the day with a morning meal. This rising awareness, along with broad acceptance of breakfast takeout, is driving sales in the market.
Additionally, advancements in breakfast takeout options and the introduction of diverse breakfast menus by key players are expected to create new growth opportunities. Restaurants’ growing investments in innovative breakfast offerings are further fueling market expansion.
The increasing popularity of both vegan and non-vegan breakfast options is set to attract a wider audience, contributing to a larger market size for breakfast takeout.
Competitive Landscape
Recent research by FMI highlights that the competitive landscape of the market is highly fragmented, featuring a diverse array of competitors.
Many players in the market are focusing on innovative strategies to address increasing customer demand. Additionally, numerous participants are working on expanding their business operations.
Consumer consumption patterns have significantly influenced the market in recent years. Consequently, several industry players are increasing investments in expanding their offerings to include evening and lunch menu items, which is anticipated to unlock new growth opportunities.
Major Developments in the Global Market:
- PepsiCo, located in the United States, joined the breakfast cereal business in 2001 through its purchase of Quaker Oats Company. It continues to dominate the breakfast food sector through innovative alliances such as PepsiCo-Frito-Lay, ensuring its dominance.
- Magic Spoon, which is known for its high-protein, keto-friendly cereals, added two more varieties to its original waffle in 2021.
- Maple Waffle, a classic breakfast food, and Cookies & Cream, a popular dessert, are the two new protein cereal flavors.
- General Mills released a cereal in 2021 that was inspired by the eerie comedy film Ghostbusters: Afterlife. To give the themed meal a sinister look, the cereal is filled with brilliant orange crunchy chunks and white and green ghost-shaped marshmallows.
- Kellogg India introduced Froot Loops under the Breakfast Cereal Range in 2021. Froot Loops from Kellogg’s feature a delicious fruity flavor, a fruity fragrance, and bright colors. Each loop color is natural, with a delicious fruity perfume and a flavor of berries mixed with citrus tones.
Key Players in the Breakfast Takeout Market are
- Bob Evans
- Biscuitville
- Another Broken Egg Cafe
- The Original Pancake House
- First Watch
- Village Inn
- Huddle House
- Perkins
- Cracker Barrel
- Chick-fil-A
- Waffle House
- IHOP
- The Wolseley
- Kepos Street Kitchen
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Key Segments
By Nature:
- Vegetarian
- Non-Vegetarian
- Vegan
By Breakfast Type:
- Continental breakfast
- American breakfast
- English Breakfast
- Italian Breakfast
- Indonesian Breakfast
- Middle East Breakfast
- Japanese Breakfast
- Chinese Breakfast
- Indian Breakfast
By Purchase Model:
- Chained foodservice
- Independent foodservice
By Payment Type:
- Cash
- Debit cards
- Credit cards
- Digital Wallets
- Electronic bank transfers
By Business Type:
- Direct-to-consumer
- Platform-to-consumer
By Region:
- North America
- Latin America
- Europe
- Asia Pacific
- Middle East and Africa (MEA)
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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