The natural food colors market refers to the industry that produces and supplies naturally derived colorants for use in food and beverages. These colors enhance the appearance and visual appeal of various food and drink products, sourced from plants, animals, and minerals.
According to Future Market Insights (FMI), the market for natural food colors is projected to reach a value of USD 1.7 billion by 2023. With a strong compound annual growth rate (CAGR) of 7.2% from 2023 to 2033, it is expected to grow to USD 3.3 billion by 2033.
Natural food colors include pigments, dyes, and other materials sourced from plants, animals, and minerals. Key examples of these sources are beetroot, grass, and turmeric.
Color plays a crucial role in shaping people’s perceptions of food, serving as the most important sensory cue in influencing judgments about the flavor and taste of food and beverages.
Originally, colorants were made in home kitchens using locally sourced plants and other natural materials. However, the industrialization of food production created a need for food colors that were consistent across batches and stable throughout the products’ shelf life.
In recent years, the rapid expansion of various industries has been driven by the global shift toward digitization. With increased internet usage and the ease of online shopping, many natural food color manufacturers are turning to online platforms to promote and sell their products. Consumers also prefer purchasing from online retailers, prompting businesses to enhance their digital presence.
Key Takeaways from the Natural Food Colors Market Study
- The global market for natural food colors is likely to be valued at USD 1.7 billion in 2023.
- A positive 7.2% CAGR is anticipated to drive market acceleration from 2023 to 2033.
- In 2033, FMI expects the global market to attain a valuation of USD 3.3 billion.
- The United States market is slated to emerge as the most dominant force in North America between 2023 and 2033.
- In Asia, the likes of China, India, and Japan are set to make significant contributions and propel the global market.
Who is Winning?
Due to the rising demand for natural food colors, several leading manufacturers are focusing on offering it at the best possible pricing. To increase their market, share and manufacturing capacity while expanding their industrial footprints, businesses are relying on integrated production methods. Leading producers of natural food colors are investing in employing multiple raw materials so that they can diversify production.
Leading players operating in the natural food colors market are Archer Daniels Midland, Sensient Technologies Corporation, Döhler GmbH, Symrise AG, Naturex S.A., Kalsec Inc., DDW The Color House Corporation, Chr. Hansen Holding A/S, McCormick & Company, Aakash Chemicals and Dyestuffs, San-Ei Gen F.FI Inc., ROHA Dyechem Pvt. Ltd. (JJT Group), GNT International BV (EXBERRY), Adama Agricultural Solutions Ltd. (LycoRed), and AFIS (Australian Food Ingredient Suppliers).
Competitive Analysis: Diabetic Food Market
The diabetic food market is highly competitive, with major players like Unilever, Nestlé, PepsiCo, The Coca-Cola Company, Kellogg Co, and Mars Incorporated leading the charge. Companies are focusing on product innovation, offering natural sweeteners, functional ingredients, and personalized meal plans to meet the growing demand for healthier, diabetic-friendly options.
Key players are leveraging eCommerce, direct-to-consumer models, and subscription-based meal plans to expand their reach. Brands like Dr. Reddy’s are entering the D2C space, while partnerships with health-tracking apps enhance diabetes management for consumers.
Sustainability is also a priority, with companies adopting eco-friendly packaging and waste reduction strategies to appeal to environmentally conscious customers. Recent industry developments, such as the NHS expanding its type-2 diabetes diet program, highlight the growing importance of diabetic foods in public health.
With increasing demand and a focus on innovation and sustainability, companies are well-positioned to capitalize on the market’s growth.
Report Preview: https://www.futuremarketinsights.com/reports/global-natural-food-colours-market
Natural Food Colors Market by Category:
By Pigment Type:
Carotenoid
Beta carotene
Annatto
Lutein
Lycopene
Curcumin
Anthocyanin
Paprika extract
Spirulina extract
Chlorophyll
Carmine
By Functionality:
Dairy Food Products
Beverages
Packaged Food/Frozen Products
Confectionery and Bakery Products
By Region:
North America
Latin America
Europe
East Asia
South Asia
Oceania
Middle East and Africa
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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