The hydrolyzed whey protein market is projected to grow at a compound annual growth rate (CAGR) of 5.6% from 2023 to 2033, significantly surpassing the 2.3% CAGR observed from 2018 to 2022. By 2033, the market value is expected to increase from USD 4,749.7 million in 2023 to USD 8,175.5 million.
Key factors driving the hydrolyzed whey protein market include the rising popularity of fitness centers, enhanced retail availability, and increasing health awareness. Derived from whey, this nutritional supplement offers several health benefits. The hydrolysis process, involving acid and heat treatment, improves absorption, further propelling market growth.
Additionally, the demand for dairy products, the growing consumption of bakery and confectionery items, and heightened health consciousness are contributing to the market’s expansion. The incorporation of whey protein in skincare products and the nutritional needs of athletes also play a vital role in supporting market growth.
Key Takeaways
- India’s hydrolyzed whey protein industry is estimated to thrive at a CAGR of 4.5% by 2033, owing to rising health consciousness and increased demand for fitness supplements.
- The hydrolyzed whey protein sector in the United Kingdom is expected to expand at a 3.3% CAGR by 2033, owing to a growing emphasis on sports nutrition and an ever-increasing preference for protein-rich dietary supplements.
- The market for hydrolyzed whey protein in China is predicted to expand rapidly, with a CAGR of 5.4% by 2033, thanks to factors such as a rising fitness culture, rising disposable incomes, and more excellent consumer knowledge of the advantages of protein supplements.
- The gradual transition to healthy lifestyles and a rising emphasis on sports and fitness activities are likely to propel Australia’s hydrolyzed whey protein market to modest growth at a CAGR of 0.9% by 2033.
- The market for hydrolyzed whey protein in Japan is expected to expand at a CAGR of 3.4% by 2033 due to an aging population increasingly looking for protein supplements to preserve muscular health and general well-being.
Competitive Landscape
Companies like Glanbia plc, Hilmar Ingredients, Arla Foods, Davisco Foods International, and Fonterra Co-operative Group are among the top international competitors in the hydrolyzed whey protein industry. These businesses can serve a diverse consumer base because they have a solid hold on the market and broad distribution networks.
Companies always work to create new hydrolyzed whey protein products with superior formulas, improved taste profiles, and increased nutritional advantages, which play a significant role in the competitive environment. Companies also spend money on research and development to look at how hydrolyzed whey protein might be used in a variety of fields, including nutritional supplements, baby nutrition, and sports nutrition.
Recent Developments
Innovating new products and broadening its product offering have been top priorities for Glanbia. Advanced hydrolyzed whey protein products that are tailored to the needs of athletes and fitness buffs have been introduced. These goods are made to offer quick-absorbing protein with improved bioavailability, which helps with muscle repair and development.
In April 2019, Saputo Inc. acquired the United Kingdom-based dairy products business Dairy Crest Group P.L.C. The former completed the transaction to increase its global reach.
The facility began operating on October 1, 2020, and commissioning work was started by Glanbia Nutritionals. Over the next eight months, MWC will conduct commissioning activities. When fully operational, the 120-acre site’s 375,000-square-foot facility will process 3.6 million liters of milk per day (8 million pounds) into a variety of premium block cheeses and value-added whey products for both domestic and foreign markets.
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Key Segments Profiled in the Hydrolyzed Whey Protein Market
By Product Form:
Capsulated
Powdered
By Application:
Dietary Supplements
Food & Beverages
Pharmaceuticals
Personal Care
By Sales Channel:
Direct Sales
Indirect Sales
By Region:
North America
Latin America
Europe
Asia Pacific
Middle East & Africa
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