The North America fresh meat packaging market is expected to attain a valuation of USD 724.4 million in 2023 and is projected to reach USD 1,070.9 million by 2033, rising at a CAGR of 4% during the forecast period.

This growth is driven by several key factors, including rising consumer demand for fresh, high-quality meat products and the increasing preference for convenient and hygienic packaging solutions. Advancements in packaging technologies, such as vacuum packaging and modified atmosphere packaging (MAP), are enhancing the shelf life and safety of fresh meat, thereby boosting market demand.

Additionally, the growing focus on sustainability and the use of eco-friendly packaging materials are gaining traction, as consumers and manufacturers alike become more environmentally conscious.

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The surge in e-commerce and online grocery shopping is also contributing to market growth, as it necessitates robust and reliable packaging solutions that ensure product integrity during transportation. Furthermore, the increasing popularity of ready-to-cook and ready-to-eat meat products is driving the demand for innovative packaging solutions that maintain freshness and extend shelf life.

As manufacturers continue to invest in advanced packaging technologies and sustainable practices, the North America fresh meat packaging market is poised for steady growth in the coming years.

Key Takeaways

  • United States fresh meat packaging market is expected to grow with a CAGR of 3.8% during the forecast period.
  • The market in Canada is projected to witness a CAGR of 5.3% during the forecast period.
  • The market in United States is anticipated to accumulate over 93% market share by end of 2023.
  • By material type, Polyethylene segment is projected to grow with a CAGR of 4.2% during the projection period.
  • By meat type, beef is expected to exhibit a significant CAGR of 6.2% during the period of assessment.

“The growing popularity of freshly processed meat products like hot dogs and rapid expansion of quick service restaurants and fast food joints such as McDonald’s is expected to fuel the demand for fresh meat packaging in North America, -Comments an FMI Analyst

Competitive Landscape

The North America fresh meat packaging market is intensely competitive and consists of various key industry players. These players are heavily investing in manufacturing North America fresh meat packaging solutions.

Key market players are depending on inorganic growth strategies like acquisition, tie-ups, mergers, and collaboration in order to enhance their product portfolio. This is expected to fuel the global North America fresh meat packaging market.

Key Players

  • Multivac Sepp Haggenmüller GmbH & Co.KG
  • Robert Reiser & Co.
  • Harpak-ULMA Packaging LLC
  • ALKAR-RapidPak, Inc.
  • Sealpac International BV.
  • Bemis Company Inc.
  • Winpak Ltd.
  • Sealed Air Corp.
  • Berry Plastic Group Inc.
  • Coveris Holdings S.A.

Recent Development

  • In April 2021, Coveris Holdings S.A. concluded the acquisition of a profitable and stable business Initial Packaging Ltd. This firm specializes in the manufacturing of specialty bags to focus on converted high-end packaging solutions.
  • In 2021, Winpak Limited declared the launch of its new range of packaging solutions for the meat industry, called as W7200 series. This series includes flexible, high-barrier packaging that features exceptional protection against oxygen, moisture, and other external elements that can diminish the quality of meat products. The new packaging solutions are designed to meet the unique demands of meat processors, retailers, and consumers. It is expected to offer significant benefits of improved shelf life, product safety, and convenience.
  • In November 2021, Preval AG, a Canada-based agriculture and food company, purchased J&G Foods for USD 525 million. With this acquisition, Preval bolstered its portfolio of fresh meat products, its packaging capabilities for many types of meat products, and its product offerings in Northern America. J&G Foods is a United States-based specialty case-ready fresh meat company working to provide quality, portioned organic and grass-fed beef, natural pork and beef, organic and natural poultry packaging solutions, and a selection of marinated and value-added meats.

Key segments profiled in the North America Fresh Meat Packaging Industry Survey

By Packaging Format:

  • Modified Atmospheric Packaging
  • Vacuum Skin Packaging Stand Up Pouches
  • Vacuum Thermoformed Packaging

By Material Type:

  • Polyethylene (PE)
  • Polypropylene (PP)
  • Bi-axially oriented polypropylene (BOPP)
  • Ethylene vinyl alcohol (EVOH)
  • Polyvinyl chloride (PVC)
  • Polyamide (PA)
  • Others

By Meat Type:

  • Beef
  • Pork
  • Poultry
  • Seafood
  • Others

By Country:

  • United States
  • Canada

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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