The global dental hygiene devices market, valued at USD 4.4 billion in 2022, is projected to grow steadily at a Compound Annual Growth Rate (CAGR) of 4.8%, reaching an estimated USD 5.9 billion by 2028.
The market’s growth is driven by increasing awareness of oral health, rising dental disorders, and the growing adoption of advanced dental hygiene devices. The shift toward preventive dental care and routine oral hygiene practices has also bolstered demand for devices such as electric toothbrushes, flossers, and water irrigators.
Additionally, technological advancements in dental hygiene products are enhancing user experience and effectiveness, further fueling market expansion. The rising availability of cost-effective products in emerging markets and the focus on aesthetic dentistry are expected to create new opportunities for manufacturers.
As oral health remains a critical component of overall well-being, the dental hygiene devices market is poised for sustained growth, driven by innovation and increasing consumer awareness.
Key Growth Drivers
The growth of the dental hygiene devices market is influenced by several factors:
- Increasing Awareness of Oral Health: Growing public awareness regarding the importance of oral hygiene and its impact on overall health is driving demand for dental hygiene products.
- Rising Incidence of Dental Disorders: The increasing prevalence of dental diseases, such as cavities and periodontal diseases, is propelling the need for effective dental hygiene solutions.
- Technological Advancements: Innovations in dental hygiene devices, such as electric toothbrushes and advanced flossing tools, are enhancing user experience and effectiveness.
Market Dynamics
- The market includes a variety of products, such as toothbrushes (manual and electric), dental floss, mouthwashes, and interdental cleaners, each playing a vital role in maintaining oral health.
- The North American region dominates the market due to high healthcare spending, advanced dental care infrastructure, and widespread adoption of innovative oral health technologies.
Regional Insights
- North America is expected to hold the largest market share, driven by an aging population and increased consumer spending on dental hygiene products.
- The Asia-Pacific region is anticipated to grow rapidly during the forecast period due to rising disposable incomes, urbanization, and increasing awareness about oral health.
Competitive Landscape
Key players in the dental hygiene devices market utilize strategies of product expansion across the globe and through large product portfolio and consumer base. The companies are also actively involved in established partnerships, acquisitions and mergers to retain their market presence.
- In August 2021, Colgate-Palmolive launched India’s first-ever recyclable toothpaste tubes. This pioneering technology is being rolled out on Colgate’s Active Salt and Vedshakti variants first, with other brands in its portfolio to follow.
- In December 2021, in partnership with America’s ToothFairy, Jet Dental, Feeding America® and a growing team of dental professionals, Crest (The Procter & Gamble Company) and Oral-B will reach 2 million kids and families in need of dental care access, education and oral care products donations.
Similarly, recent developments related to companies manufacturing dental hygiene devices market services and technologies have been tracked by the team at Future Market Insights, which are available in the full report.
Key Companies Profiled
Colgate-Palmolive Company; The Procter & Gamble Company; Koninklijke Philips N.V.; Unilever plc.; GlaxoSmithKline plc; Ultradent Products; Johnson & Johnson; 3M Company; Dabur India Ltd.; Dentsply Sirona
A Detailed Full Report
Key Market Segments Covered in Dental hygiene devices Market Research
By Product:
- Tooth Brush
- Dental Polishing Devices
- Dental Scalers
- Other Dental devices
By Distribution Channel:
- Hospital Pharmacies
- Retail Pharmacies
- Online Pharmacies
By Region:
- North America
- Latin America
- Western Europe
- Eastern Europe
- Asia-Pacific
- Middle East and Africa (MEA)
Author By:
Sabyasachi Ghosh (Associate Vice President at Future Market Insights, Inc.) holds over 12 years of experience in the Healthcare, Medical Devices, and Pharmaceutical industries. His curious and analytical nature helped him shape his career as a researcher.
Identifying key challenges faced by clients and devising robust, hypothesis-based solutions to empower them with strategic decision-making capabilities come naturally to him. His primary expertise lies in areas such as Market Entry and Expansion Strategy, Feasibility Studies, Competitive Intelligence, and Strategic Transformation.
Holding a degree in Microbiology, Sabyasachi has authored numerous publications and has been cited in journals, including The Journal of mHealth, ITN Online, and Spinal Surgery News.
About Future Market Insights (FMI)
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